Apple Refutes Microsofts Mac OS X Claims - Page 2

By Darryl K. Taft  |  Posted 2002-07-15 Print this article Print

In fact, Schillers comments to eWEEK came as he rehearsed speeches he is to deliver at the show, he said. In addition, Apple said Microsofts pricing for Office is prohibative, particularly in a slow economy.
"Its not the best economy and if people are spending between $1,000 and $1,500 for a computer, its not easy to pay another $400 or $500 for Office," Schiller said.
Apple users and developers seem to agree. Commenting on the MacCentral comment site, one user said of Mac Office: "It costs way, way too much, $500 is entirely out of my price range. If Microsoft wants to introduce the Word/Entourage package for $99, Id pick that up in a second. Besides, Appleworks is free with the computer." Yet, another user said: "In my opinion, Appleworks is a much nicer and easier to use product. Unfortunately, at work I am a single Mac in a Windows world, so I am forced to use Office." Another user said Microsofts comments represent more of the kind of anti-competitive activity the company was found guilty of in its federal antitrust case. "[Microsoft] forced Apple to make Internet Explorer the default browser in the Mac OS under the threat of discontinuing the release of Office for the Mac," a user posting on the MacCentral site said. "Now that Microsoft has succeeded in usurping the open standards upon which the World Wide Web is based, they are withdrawing support to further damage Apple." Indeed some say Microsoft has reason to be concerned given Apples attempts to get Windows users to switch to the Macintosh through a TV advertising campaign and on the Apple Web site. "We work hard on our switchers campaign," Schiller said. "We not only target Windows users, but also Unix users. We also do a lot to promote the Mac OS X platform to our installed base," he said in response to the complaint that Apple should be more concerned with switching its installed base to Mac OS X than switching others. "We care a great deal about our installed base," he said, "for anyone to suggest less than that is not stating the truth. We spend more on trade shows than almost every other company. Apple MacWorld in New York is the largest computer trade show on the East Coast and that is all about Mac OS X." Schiller said Adobe has reported positive numbers for its Mac OS X-based applications, and he said more than 4,000 applications are on the market supporting Mac OS X. Tim McDonough, marketing director for Microsofts Macintosh Business Unit, said Microsoft thinks Mac OS X "is a great product, but we think there is more Apple could be doing to promote it to users." In addition, sounding like Apple, McDonough said Microsoft believes "we could do more to help them market the product. There are lots of opportunities there." He mentioned things like co-marketing, advertising and joint promotions. "We are committed to the Mac business," McDonough said. "We are already working on the next version of Office and the next version of Internet Explorer for the Macintosh. Beyond that wed love to be committed and will continue to support the platform as long as there is good business for Microsoft." McDonough said Microsoft has 145 people committed to delivering Microsoft applications on the Macintosh platform. "Wed like Apple to be successful with Mac OS X so we can be successful with Office on that platform." He said Microsofts comments regarding Mac OS X were not an attempt to rain on Apples Macworld parade but came in response to user and media concerns over the impending conclusion of a 5-year deal Microsoft made with Apple in which the software giant made a $150 million investment in the company. That deal ends next month. "Were responding to customers, and were saying that agreement or no agreement were committed to the Macintosh platform as long as there is business for us." Related Stories:
  • Mac OS X Takes Macintosh to New Level
  • Microsoft Tunes Mac OS X Software
  • More Macworld Coverage

    Darryl K. Taft covers the development tools and developer-related issues beat from his office in Baltimore. He has more than 10 years of experience in the business and is always looking for the next scoop. Taft is a member of the Association for Computing Machinery (ACM) and was named 'one of the most active middleware reporters in the world' by The Middleware Co. He also has his own card in the 'Who's Who in Enterprise Java' deck.

    Submit a Comment

    Loading Comments...
    Manage your Newsletters: Login   Register My Newsletters

    Rocket Fuel