Page Two

By Matthew Rothenberg  |  Posted 2003-01-07 Print this article Print

: Apple Unveils New Laptops, Mac Browser"> In a surprise move, Jobs announced Keynote, a new presentation application for Mac OS X that he revealed he secretly used to create every public presentation he gave through 2002. Keynote features a variety of typographic effects; graphics features with full alpha-channel controls and compositing capabilities that tap Mac OS Xs Quartz imaging technology; and built-in tools for creating a variety of multimedia-rich tables and charts. A Themes feature lets users apply a variety of looks to presentations.
Keynote supports a plethora of graphics formats, includes an extensive graphics library, and comes with a library of 2D and 3D transition effects that use Quartz and OpenGL technologies. It uses an XML-based open file format, and imports and exports PowerPoint presentations, PDF documents and QuickTime files.
Keynote runs on Mac OS X 10.2 and is available now for $99. Jobs also showed off more tightly integrated upgrades to Apples range of consumer-friendly multimedia applications—iPhoto, iDVD, iMovie and iPhoto—and announced that the software will be bundled under the moniker "iLife" and will ship Jan. 25. iLife will be bundled free with all new Macs; while current Mac owners will be able to download iTunes, iPhoto and iMovie free, the iLife bundle with iDVD will retail for $49. "Were going to do for digital-lifestyle applications what Microsoft Office did for productivity applications," said Jobs. On other consumer fronts, Apple Senior Vice President of Worldwide Product Marketing Philip Schiller demonstrated Final Cut Express, a new, easy-to-use version of the companys Final Cut Pro video-editing package, available now for $299. Jobs also touted Apples recent efforts to lure Windows users into the Mac camp. He said that for December, the companys 51 retail stores in the United States generated $148 million in revenues; 50 percent of the computers sold via the outlets were to Windows "switchers," he said. Repeating a key Apple theme of the past couple years, Jobs continued to promote the companys ongoing campaign to migrate the platform from the classic Mac OS to the Unix-based Mac OS X. In an announcement that will please audio professionals whove hesitated to leap to Mac OS X, Jobs announced that DigiDesigns Pro Tools audio-editing application will finally ship this month for Mac OS X. Meanwhile, Jobs aimed a thinly veiled barb at Quark Inc., whose XPress page-layout package is now the major professional Mac application still available for Mac OS 9 only. "The Mac OS 9 transition is basically over," Jobs said. "Weve got a few laggard apps—we all know which one were talking about," he said, provoking laughter from the crowd. Jobs predicted that 9 million to 10 million users will have standardized on Mac OS X by the end of 2003. Building on Apples vow to end Mac OS 9 booting in new Mac models, Jobs announced that all new versions of Apples application software will boot in Mac OS X only. (Editors Note: This story has been modified since its original posting to correct an editorial error; the 17-inch PowerBook was originally identified as a 1MB PowerPC G4 processor, instead of a 1GHz PowerPC processor.)

Online News Editor
Matthew has been associated with Ziff Davis' news efforts for more than a decade, including an eight-year run with the print and online versions of MacWEEK. He also helped run the news and opinion operations at ZDNet and CNet. Matthew holds a B.A. from the University of California, San Diego.


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