The company's application enables users to play back video in the Flash format.
Adobe Systems is announcing April 9 the immediate availability of
its Adobe Media Player 1.0 software, a customizable, cross-platform media
player that is an Adobe Integrated Runtime application.
In addition, Adobe announced Adobe TV, a network in Adobe Media Player with
a series of shows that provide expert instruction and original series
programming about Adobe products to the worldwide creative
community. Adobe Media Player is available for immediate download at
http://www.adobe.com/go/mp.
"With Adobe Media Player, we're bringing viewers and content owners closer
together with an experience that doesn't constrain them by platform or
proprietary software application," said John Loiacono, senior vice president of
Creative Solutions at Adobe.
Adobe releases an alpha version of AIR for Linux. Read more here.
Adobe Media Player provides playback of streamed, downloaded or locally stored
video in the Adobe Flash format, officials said. For the first time, consumers
can download video outside the browser in the Adobe Flash format, which can be
viewed in 1080p, 720p or 480i video display resolutions, they said. Users can
also subscribe to television shows and other online video content and then
automatically receive new episodes of the shows as they become available. To
help viewers discover new content, a searchable catalog of shows from leading
media companies and networks is available.
Adobe Media Player provides content owners and media publishers with new
ways to distribute, measure and build businesses around video content. The
player also offers next-generation offline branding options, including
viewer-centric dynamic advertising for targeted marketing campaigns and the
ability to customize the look and feel of the player to match the brand or
theme of the video content.
The Adobe Media Player leverages the company's Flash
architecture. It complements other Adobe components, including Adobe Flash
Player; Adobe Flash CS3 Professional, Adobe Flash Media Server 3 software for
streaming media applications, Adobe Flash Media Rights Management Server for
content protection, and Flash Lite mobile video playback
technology.
Adobe also announced Adobe TV, a free online video resource for
instruction on Adobe products, including the company's Creative Suite 3 family
of creative tools.
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