Application Development: Microsoft Windows 8 App Store: Get a Peek at What`s Inside

By Darryl K. Taft  |  Posted 2011-12-07 Print this article Print
In-App Purchase

In-App Purchase

The Windows Store will support in-app purchases. This slide for Animoto shows how it works.
Microsoft fleshed out details for its Windows Store, announcing to developers that the Windows 8 app store will become available with the Windows 8 beta in late February 2012. The software giant also is promising to give developers a larger share of the revenue for successful apps. At an event in San Francisco Dec. 6 dubbed the Store Preview, Microsoft said its new Windows Store is a significant opportunity for developers, who could be in line to make money on the platform. The revenue model for the new Windows 8 app store initially mirrors what developers will see at other app stores: With the first $25,000 generated in revenue, developers will get the industry-standard 70 percent of every dollar of revenue, Microsoft said. However, for apps that are more successful-passing $25,000 in revenue-the developer's share goes up to 80 percent. Overall, Windows is the largest single platform opportunity for developers, according to company officials, with 500 million Windows 7 licenses sold worldwide to date. In addition, the Windows Store will have a global feel to it, enabling developers to sell their apps in any of 231 markets and in more than 100 languages. For a related article click here .
Darryl K. Taft covers the development tools and developer-related issues beat from his office in Baltimore. He has more than 10 years of experience in the business and is always looking for the next scoop. Taft is a member of the Association for Computing Machinery (ACM) and was named 'one of the most active middleware reporters in the world' by The Middleware Co. He also has his own card in the 'Who's Who in Enterprise Java' deck.

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