Application Development: Nokia Ovi Suite Looks to Entice Developers, Challenge Apple App Store
As Nokia puts its best foot forward for developers by promoting its Ovi suite of services as an overall platform, the company also is preparing to formally launch its Ovi Store of applications for Nokia smartphones. At the Nokia Developer Summit 2009, Nokia emphasized why developers should look to the Nokia platform for monetization and brand broadening opportunities. Nokia's Ovi Store will be much like the popular Apple App Store, which is a marketplace for applications for the iPhone. However, Nokia officials claim that unlike Apple, Nokia, with its strength in the smartphone space, can make developers more successful more quickly than other platforms. Nokia will not formally launch its Ovi Store until May. However, developers are lining up to deliver applications on the Ovi Store to tap Nokia's market-leading position in the smartphone and device space.