Piria delivers an update to its Rombla Web site builder based on Adobe's Flex Web development technology. Rombla enables designers to build interactive Web sites without the need for application development.
Piria has updated its Rombla visual Web site builder with new capabilities
just a month after its release.
Piria announced the beta of its Rombla online "no programming" Web
site builder at the Adobe
Max conference in San Francisco held Nov. 16 to 18.
Rombla enables designers to create fully editable Web sites using simple visual
editing tools and then share them with their clients to edit and maintain.
Bob Lang, founder of Piria, said by using Rombla to make it easy for clients
to keep their sites up-to-date, designers will be able to focus on
higher-margin design work rather than ongoing maintenance, marking a new
chapter in Web design.
Designers can also share their designs with the Rombla community to showcase
their talents and attract new clients. Business owners select a design and
customize it themselves or collaborate with a designer using Rombla to make
major changes and additions.
posted a blog entry on Rombla Dec. 13
reporting new bug fixes and progress
on two new features in the works.
One feature is the ability to publish Rombla sites to external domains. "Our
testers are now validating FTP transfer of Rombla sites to several large
hosting companies," Lang said. "Initially, you will be able to
download your site and FTP it to your existing hosted domain. Shortly after, we
will add the ability for Rombla to automatically publish to other hosting
companies without the need to download and transfer files."
Regarding the second new feature in development, Lang said, "We have
also added the ability for Rombla to auto-generate a background copy of each
page's content in HTML format to help search engines to index content and dramatically
improve your site's search engine ranking."
At Adobe Max, Lang cited a survey that indicated that designers are spending
the majority of their time on maintenance and updates rather than on new site
design. For their part, many clients have been frustrated that they can't edit
their own sites and keep them up to date, Lang said. Rombla addresses both
these limitations, he said.
"With Rombla, designers can separate content from design, which really
changes the dynamics of building Web sites," said Chris Fortier, owner of
Chris Fortier Graphics. "I can now rapidly build out a site and
then work collaboratively with the client to finalize the design and
content, which is a process that's far more efficient than what designers have
been doing since we started building client sites more than 10 years ago."