At the PayPal X Innovate developer conference Nov. 3, Sun Microsystems
"announced an alliance with PayPal to support application payment in the
[Sun] Java
Store Beta and enhancements to the beta user experience," Sun said in
a news release.
During the PayPal event, held in San Francisco,
Eric Klein, vice president of Java Marketing at Sun, and Osama Bedier, vice
president of Platform and Emerging Technology at PayPal, announced the
alliance. The Sun Java Store is "a consumer-facing storefront enabling the
discovery and purchase of Java and JavaFX applications." Currently a beta,
it has a distribution reach of "more than 800 million desktop Java users
worldwide," the Sun statement said.
"Java is one of the world's most ubiquitous technology platforms,
providing developers access to over 800 million global desktops. Through this
exciting alliance with PayPal, the Java Store Beta now provides a powerful
channel for Java developers to not only connect with, but also to help monetize
their innovative desktop products to these consumers," Klein said. "Sun
continues to enhance the Java Store Beta shopping experience by providing one
of the easiest, most secure ways to discover, try and then acquire Java
software and compelling desktop content."
The release continued:
"Sun now supports for-fee
applications submitted by developers for distribution in the Java Store Beta.
Developers can price their offering anywhere from $1.99 to $200.00 (USD) and
select the license rights they wish to apply to their application. Developers
will receive 70 percent of any for-fee application sold through the Java Store
Beta. Utilizing the new Adaptive Payment API from PayPal, consumers can authorize the
Java Store Beta to bill against their PayPal account so they can simply click
the "Buy" button and never have to leave the store. In addition, when
a customer makes a payment in the Java Store Beta, the application owner also
gets paid at the time of the purchase. This way, the developer immediately
receives the revenue and knows exactly how many people have purchased [his or
her] application.
"PayPal and Sun are unlocking
huge potential for developers around the world to make money for building Java
applications," said Bedier. "Sun is leveraging our Adaptive Payments
APIs in the Java Store beta to provide real-time payments to developers when
their applications are purchased, and a streamlined single-click purchase
experience for consumers."
The release also said, "The Java Store is currently available at no
cost for U.S.
residents as part of the Java Store Beta program. Developers can submit Java
Platform Standard Edition (Java SE) and JavaFX-based applications to the Java
Warehouse for distribution in the Java Store Beta. Consumers can visit
http://store.java.com to participate in the Java Store Beta program and
developers can visit http://java.sun.com/warehouse to submit applications for
the Java Warehouse."
In a Nov. 3 blog post, James
Gosling, a Sun vice president and the creator of Java, said:
"We've been working with PayPal
on this for some time, using their new PayPal X platform. It always amazes me
how complex it is to deal with all the details of global finance. And even so,
the store today only handles US issues. But the framework is in place to go
global as fast as the lawyers and accountants can work through the details—but
it'll take a while. There's a new client application for shopping in the store,
and a new warehouse site for developers to upload products.
"Even with the current US-only restriction,
that's about 65 million desktops for a target market. Please check it out, kick
the tires, let us know what you think: we'd like to get it out of beta and do a
real large scale consumer launch as soon as we can."
Developers can get more information on the Java Store Beta at
http://store.java.com.
Application Development News & Reviews 
