Microsoft's Windows Phone Marketplace has passed the 50,000 apps mark, according to a report.
According
to
All
About Windows Phone (AAWP), the Windows Phone Marketplace now has more than
50,000 apps.
Although
50,000 is less than one-tenth of what Apple's iOS App Store has and also a
fraction of the more than 400,000 apps in Android Market, Microsoft's ascent to
50,000 apps is a solid milestone given the time it took to get there. AAWP
reports that Windows Phone took 14 months to reach 50,000 apps. Android took 19
months to reach 50,000 apps and iOS took 12 months, AAWP said.
Moreover,
AAWP reports that content is being added to Windows Phone Marketplace at the
rate of 265 items per day. At the time of the AAWP report, there were 50,126
items published in the marketplace from 13,002 different publishers. The report
added:
"The
50,000 mark, which has been reached sooner
than we estimated, is a key milestone, but more important is the
accelerating growth of the Marketplace. It took just over a year to get to
40,000 apps, but just 40 days to add the next 10,000 apps. That bodes well for
Windows Phone in 2012."
There
has been an uptick in submissions to Windows Phone Marketplace over the last
several weeks. The report attributes this to the expansion of the geographic
area available to the marketplace as well as to the release of Nokia's first
Windows Phone devices.
AAWP,
which gets its numbers from its own tracking system, said 58 percent of items
in the Windows Phone Marketplace are free, 14 percent are paid with a free
trial, and 29 percent are paid. Additionally, as with other app stores, the
majority of apps in the Windows Phone Marketplace are entertainment apps,
followed by tools and productivity apps, games and books, and reference apps.
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