Trend Micro Asserts Channel Commitment in SAAS

By Lawrence Walsh  |  Posted 2009-04-08 Print this article Print

As businesses continue their rapid adoption and migration to cloud-based services, Trend Micro is pledging to keep working with its solution providers in the delivery and management of software-as-a-service accounts.

Demonstrating its commitment to working with channel partners on services, Trend Micro announced its Hosted Security for the Channel program, a new initiative to educate and enable solution providers on the mechanics and benefits of working with a hosted provider in the delivery of SAAS security applications.

According to Channel Insider's 2009 Market Pulse Report, SAAS is second only to its cousin managed services in terms of growth potential and profitability for solution providers. Research firm IDC says the SAAS marketplace will grow more than 40 percent over the next three years.

Through program changes and new product offerings, Trend Micro says it's demonstrating its commitment to always working with channel partners on product and services sales, and ensuring that its solution providers are not cut out of the SAAS revenue stream.

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Lawrence Walsh Lawrence Walsh is editor of Baseline magazine, overseeing print and online editorial content and the strategic direction of the publication. He is also a regular columnist for Ziff Davis Enterprise's Channel Insider. Mr. Walsh is well versed in IT technology and issues, and he is an expert in IT security technologies and policies, managed services, business intelligence software and IT reseller channels. An award-winning journalist, Mr. Walsh has served as editor of CMP Technology's VARBusiness and GovernmentVAR magazines, and TechTarget's Information Security magazine. He has written hundreds of articles, analyses and commentaries on the development of reseller businesses, the IT marketplace and managed services, as well as information security policy, strategy and technology. Prior to his magazine career, Mr. Walsh was a newspaper editor and reporter, having held editorial positions at the Boston Globe, MetroWest Daily News, Brockton Enterprise and Community Newspaper Company.

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