Apple's iOS now supports Amazon's Cloud Player, according to reports. Apple is reportedly prepping new cloud services of its very own.
now apparently supports Amazon's cloud-based music service.
Amazon's Cloud Player now works when used on the iOS version of Safari. "You'll
first hit a warning page telling you that your browser is not supported, but
just ignore that," reads a note posted May 7 by the blog TechCrunch. "Click
into the music in your drive, and it will begin playing. It works flawlessly."
Amazon's cloud service comes despite growing rumors that Apple will launch its
own "iCloud," which could act as an online storage locker for music, movies and
other media. In addition to a recent job posting for a "Cloud Systems Software
Engineer," the company has constructed a massive data center in North Carolina
that will reportedly help in its future cloud efforts. Digital Daily
reported April 29 that Apple had
bought the iCloud domain name from Xcerion, a Swedish hybrid-cloud vendor,
reportedly paying some $4.5 million.
recently reported references to a
"Castle" service, which could be the code name for iCloud, in a build of Mac OS
X 10.7 "Lion," the next version of the Mac OS. A sample screen from an April 30
posting suggests an option for users to upgrade from MobileMe, the company's
online storage service.
launched a Web-based music locker March 29 that allows users to stream tunes
over the Web on any PC, Mac, Android phone or Android tablet. Music files are
stored in AAC or MP3 formats in Amazon S3 (Amazon's Simple Storage Service),
with each file uploaded to Cloud Drive in its original bit rate. Customers get
5GB of free storage to upload their music library to Amazon Cloud Drive, and
can save any new Amazon MP3 purchases directly to their Amazon Cloud Drive for
free. Enhanced storage plans start at $20 a year for 20GB.
In addition to
Cloud Drive, Amazon's suite of consumer-cloud services included the Cloud
Player for Web and Amazon Cloud Player for Android. No native application for
iOS currently exists, despite the new functionality with Safari.
companies reacted adversely to Amazon's move. "We are disappointed that the
locker service that Amazon is proposing is unlicensed by Sony Music," Sony
Music Entertainment wrote in a statement. Amazon, however, views itself as a
storage provider, and therefore not beholden to such licensing.
has serious designs on music. Along with Amazon, that presents a serious threat
to Apple, whose iTunes has exerted considerable influence on how digital music
is sold and downloaded. The next version of iOS will reportedly incorporate the
cloud into its offerings, but how exactly it will manifest remains to be seen.