BroadVision Launches Free Version of Cloud Social Networking App

By Chris Preimesberger  |  Posted 2011-02-10 Print this article Print

The established software provider joins a growing number of companies competing in the private-social-network enterprise platform market with Clearvale Express.

Enterprise-only unified messaging social networks have gained momentum in recent months, especially since the introduction of's Chatter, which has brought some new gravitas to the space.

Yammer also has had a growing stake in the sector for the last few years and has done a respectable job. And Facebook, with its Messages app launched last November, has brought attention to unified messaging.

Now, an established (18-year-old) IT provider that's relatively new on this block, BroadVision-with its cloud-based Clearvale application-has branched out with a free version to make more news in the market.

BroadVision's Clearvale Express, launched Feb. 8, is a streamlined version of the high-function Clearvale Enterprise, the company's frontline enterprise social networking environment. Clearvale Express enables any business to create social networks for use inside and outside of the enterprise on a cloud platform.

The Clearvale cloud service enables enterprises to connect not only their own in-house staff in a closed social network but also their own service providers, partners, customers-the entire supply chain-and collaborate in a familiar-looking environment.

One of the key features of Clearvale Express-freely available by itself or as part of Clearvale Enterprise-is its integration with Google Apps.

"With a large number of SMBs worldwide now using Google Apps, Clearvale Express brings a new level of performance to their productivity suites," BroadVision Chief Marketing Officer Giovanni Rodriguez told eWEEK.

Another key differentiator for Express is that it has a seamless upgrade path to additional enterprisewide collaboration features, Rodriguez said.

Clearvale-the UI of which looks a lot like Facebook-also can serve as a cloud platform as a service for telecommunications providers to resell. That cloud service is called PaasPort (for platform as a service).

Large enterprises have also been looking for a streamlined version of Clearvale, Rodriguez said. SoftBank Telecom, one of BroadVision Clearvale's biggest customers in Japan, is using Clearvale to bring its own services to that large SMB market.

Chris Preimesberger Chris Preimesberger was named Editor-in-Chief of Features & Analysis at eWEEK in November 2011. Previously he served eWEEK as Senior Writer, covering a range of IT sectors that include data center systems, cloud computing, storage, virtualization, green IT, e-discovery and IT governance. His blog, Storage Station, is considered a go-to information source. Chris won a national Folio Award for magazine writing in November 2011 for a cover story on and CEO-founder Marc Benioff, and he has served as a judge for the SIIA Codie Awards since 2005. In previous IT journalism, Chris was a founding editor of both IT Manager's Journal and and was managing editor of Software Development magazine. His diverse resume also includes: sportswriter for the Los Angeles Daily News, covering NCAA and NBA basketball, television critic for the Palo Alto Times Tribune, and Sports Information Director at Stanford University. He has served as a correspondent for The Associated Press, covering Stanford and NCAA tournament basketball, since 1983. He has covered a number of major events, including the 1984 Democratic National Convention, a Presidential press conference at the White House in 1993, the Emmy Awards (three times), two Rose Bowls, the Fiesta Bowl, several NCAA men's and women's basketball tournaments, a Formula One Grand Prix auto race, a heavyweight boxing championship bout (Ali vs. Spinks, 1978), and the 1985 Super Bowl. A 1975 graduate of Pepperdine University in Malibu, Calif., Chris has won more than a dozen regional and national awards for his work. He and his wife, Rebecca, have four children and reside in Redwood City, Calif.Follow on Twitter: editingwhiz

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