Ciscos Message Is That It Wants to Be Your Cloud Infrastructure Provider

By Chris Preimesberger  |  Posted 2011-12-06 Print this article Print


What's Included in CloudVerse

Under the CloudVerse banner, Cisco is incorporating unified management capabilities that include Cisco Intelligent Automation for the Cloud, which provides automated provisioning and management of resources for the delivery of IT services within and between data centers, and the previously mentioned Cisco Network Services Manager, which automatically creates, deploys and modifies physical and virtual networking resources on demand.

On the networking side, Tucker said that Cisco's Cloud Intelligent Network provides a consistent and secure user experience wherever the user is located and across the multiple clouds involved in delivering a service. These are all available now.

There will be additional CloudVerse products and services to come in 2012, Tucker said. Sometime next year, Cisco will add a new feature called Cloud-to-Cloud Connect capabilities, which includes Cisco's Network Positioning System on the ASR 1000 and 9000 Series Aggregation Services Routers (ASR). This will enable dynamic resource identification, allocation and optimization between data centers and clouds, Tucker said. 

Also in 2012, CloudVerse systems will enable "as a service" delivery of both Cisco and third-party cloud applications, Tucker said.  New capabilities to be added to Cisco's Hosted Collaboration Solution next year include the following:

  • Private Cloud HCS: This enables enterprises to build their own collaboration cloud using Cisco's validated and tested designs and full management capabilities.
  • Mobile HCS: Mobile service providers will be able to offer collaboration software from the cloud and extend services from fixed devices to mobile phones. For example, providers can virtually connect thousands of mobile users at a company with single-number reach, or enable customers to transition a call from a desk phone to a mobile phone while the call is in progress.
  • Customer Collaboration: Cisco is making contact center capabilities more affordable and accessible by adding Cisco Customer Collaboration offerings to HCS.
Clearing the Message

When Tucker joined Cisco a year ago after running Sun Microsystems' cloud division for several years, he realized that his new company hadn't articulated its cloud message quite clearly enough.

"One of the first things I'd like to face directly is that is seems to be that Cisco needs to be crisper in its message out to the world about what we're doing in cloud computing," Tucker said in a December 2010 interview with eWEEK, shortly after he joined Cisco.

And that message would be this: Cisco wants to be your cloud infrastructure provider, and it will use its longtime expertise in the network, its many partnerships and a newfound sense of purpose as a baseline to do it.

Cisco now seems to be deploying that clearer message.

Chris Preimesberger Chris Preimesberger was named Editor-in-Chief of Features & Analysis at eWEEK in November 2011. Previously he served eWEEK as Senior Writer, covering a range of IT sectors that include data center systems, cloud computing, storage, virtualization, green IT, e-discovery and IT governance. His blog, Storage Station, is considered a go-to information source. Chris won a national Folio Award for magazine writing in November 2011 for a cover story on and CEO-founder Marc Benioff, and he has served as a judge for the SIIA Codie Awards since 2005. In previous IT journalism, Chris was a founding editor of both IT Manager's Journal and and was managing editor of Software Development magazine. His diverse resume also includes: sportswriter for the Los Angeles Daily News, covering NCAA and NBA basketball, television critic for the Palo Alto Times Tribune, and Sports Information Director at Stanford University. He has served as a correspondent for The Associated Press, covering Stanford and NCAA tournament basketball, since 1983. He has covered a number of major events, including the 1984 Democratic National Convention, a Presidential press conference at the White House in 1993, the Emmy Awards (three times), two Rose Bowls, the Fiesta Bowl, several NCAA men's and women's basketball tournaments, a Formula One Grand Prix auto race, a heavyweight boxing championship bout (Ali vs. Spinks, 1978), and the 1985 Super Bowl. A 1975 graduate of Pepperdine University in Malibu, Calif., Chris has won more than a dozen regional and national awards for his work. He and his wife, Rebecca, have four children and reside in Redwood City, Calif.Follow on Twitter: editingwhiz

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