IBM Cloud Guru Erich Clementi Looks Back at IT History to Gauge Its Future - Looking Back at Evolution of the Web (
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Clementi offered another example.
"Think about in the '90s when the Web came around. The Web has been there
before, honestly, and it really didn't explode. You didn't like to do FTPs for
file transfers and ping around in IP commands like that; what you liked was
when the browser came around—Mozaic. What was the browser, except for a simpler
way of consuming," Clementi said.
At first, people didn't do transactions on the Web—all they did was content, or
information, Clementi said. Eventually, the push by economics to do
transactions like banking and trading remotely led to the creation of intranets,
improved authentication and encrypted messaging.
"Just as we did back then, the requirements will lead to changes in
IT," Clementi said. "If the workload is highly critical, if it has
compliance requirements and security requirements, you will implement that
model inside the firewall because it's more efficient. Everything that can be
standardized can be taken from the outside. So we have an intranet and an
Internet; we will have private clouds and public clouds."
So IBM, HP, the Cisco coalition and a large
number of smaller companies are jumping on this trend and investing tons of
people, time and capital into this new wave of computing, by which individuals
and companies can either consume existing services over the Web or provide the
same for their own customers and supply chain through their own cloud system.
Putting all this together—workload dependency, service management, customer
choice—into a cloud-type system is what IBM
is striving for, Clementi said.
This is not just about virtualization, software or hardware alone, Clementi
said.
"If you follow the notion that it's about applying engineering discipline
to IT-supported services, then you need to have all of these capabilities [that
IBM already has]. Second, if you believe
that Smarter Planet is all about the convergence of digital infrastructure with
physical infrastructure, then you need a way to manage all kinds of
infrastructure in your supply chain," Clementi said.
Clementi offered the smart grid as an example of how all this automation works.
"The way it is now, the power company in your area reads your meter once a
month, then they bill you," Clementi said. "Tomorrow, using
smart meters, PG&E [Pacific Gas & Electric, in California]
will measure your power usage once every 10 minutes.
"When you measure usage once every 10 minutes instead of once per month,
and then you multiply by 20 million or 40 million users, you realize that
first, you're going to deal with completely different amounts of data; second,
think about when this meter is so smart that you can start controlling it,
automate it, shut off devices and steer the entire grid. Think of all the
efficiency possibilities.
"So you can see where cloud computing is the IT for a smarter
planet. That's our view. And if you want to do that, you have to have that
kind of software and process capability that we have invested in."
Comparing IBM's menu of software, services
and management to that of the Cisco coalition's, Clementi said he thinks IBM
has a broader base "because we also have the services capability to do
this. I would admit to you that we are not as good in consumer kind of
computing, like many other of the cloud actors. We are an enterprise-focused
company, and we are going to stay focused there."
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