Cloud Computing: IBM and SMBs: Focus Is on Analytics, Cloud, Collaboration
SMBs and the Global Economy
SMBs account for $257 billion of the IT opportunity in 2011, or 59 percent of the total market, according to the IBM study. They are responsible for nearly 65 percent of the global gross domestic product (GDP), representing more than 90 percent of all businesses and employing more than 90 percent of the world's workforce, according to the Organization for Economic Cooperation.
More than half of midsize companies are planning to increase their IT budgets over the next 12 to 18 months, according to an IBM global study of more than 2,000 such companies in more than 20 countries. As a result, these companies are investing in a wide range of priorities, including analytics, cloud computing, collaboration, mobility and customer relationship solutions, IBM said. "Inside the Midmarket: A 2011 Perspective," commissioned by IBM and conducted by KS & R, found 70 percent of midsize companies are pursuing analytics technology to better understand their customers, make better decisions and become more efficient. The study also showed a growing adoption of cloud computing among midsize firms, with two-thirds either planning or currently deploying cloud-based technologies to improve IT systems management while lowering costs. The survey of 2,112 business and IT decision-makers at midsize businesses (100-1,000 employees) spanned a variety of industries, including banking, retail, consumer products, wholesale, transportation, industrial products and insurance. Participants hailed from the United States, Canada, the United Kingdom, the Nordics (Denmark, Finland, Norway, Sweden), Germany, France, Italy, Belgium, Luxembourg, Netherlands, Spain, Japan, China, Brazil, India, Russia, Australia, Mexico, Korea, Singapore, South Africa, Poland, New Zealand and the Czech Republic. For a related article click here.