The Cloud Is Meaningless to People Tied to Analog Modems
So while Ray Ozzie may think that the future is
cloud-based services and appliance-like devices, he's clearly wrong if
he's thinking about the world outside the Seattle suburbs. This is why
rural broadband is a priority for the FCC. Even in the United States, vast
expanses of rural areas simply don't have access to broadband, and
without broadband, the cloud is a meaningless term. Likewise, in large
reaches of our cities, the broadband providers redline certain
neighborhoods that they don't think will be sufficiently
profitable.
Outside the United States, the situation is even
farther from the cloud. Social networking in India, where broadband
availability is rare, is largely done using an SMS-based service that
avoids the Internet almost entirely.
Meanwhile, back in the world of Windows, users
from individuals to small businesses are coping with the requirement to
upgrade from the Windows XP systems they could afford to Windows 7,
which may well require a new computer they can't afford. For that 60
percent of computer users stuck with Windows XP, a launch of Windows 8
is pointless.
In that other class of users that we write
about more often here in eWEEK, the enterprise users, the struggle to
move to Windows 7 also continues. Relatively few business users made
the transition to Windows Vista, and that means they now have to deal
with a significant upgrade hassle to move to Winodws 7.
While many business users seem to believe that
the move to Windows 7 is worth doing, for many it's affordable only if
they have to replace a computer anyway. Microsoft has made the upgrade
process difficult unless you buy something like PCMover from LapLink,
and even with that it's sufficiently complex that a companywide
migration is non-trivial.
What needs to exist is a way to lower the
pain for users, and thus the risk for Microsoft. While Windows 7 has
proven to be popular, the huge volume of users that simply can't
upgrade will limit its popularity.
Unfortunately for Microsoft, you can't just
assume that people will eventually buy new computers. So instead, how
about a new release that Microsoft calls Windows 7.5, that includes a
realistic means of upgrading machines with Windows XP, and that will
run on those older computers. While it won't be as lucrative as getting
everyone to suddenly move to Windows 8, that would never happen anyway.
So why not make it easy for more people to move to Windows 7?









