Data Storage: Cloud Data Backup Now Makes Sense for SMBs: 10 Reasons Why

By Chris Preimesberger  |  Posted 2012-05-25 Print this article Print
Big Data Is Getting Bigger

Big Data Is Getting Bigger

A Gartner poll surveying attendees at its U.S. Data Center Conference reported that respondents identified "dealing with growing data/storage requirements" as their largest data center challenge. Given the deluge of critical corporate data, a well-thought-out backup and data protection strategy is vital today, as it will optimize storage costs, lead to better data organization and minimize business risks related to IT failure, corporate data loss or a catastrophic on-site event. Big data will only get bigger, putting increased pressure on SMB IT departments to ensure backup and recovery of the data.  


IT shops have been struggling to understand and manage data growth for a long time, mainly since the explosion in connected devices took off early in the last decade. With increasing data storage demands resulting from an influx of new content types—rich digital media, social media and machine-generated data—small and midsize businesses have been challenged to incorporate sophisticated methods to back up critical company data. For a great many types of small businesses, it just doesn't make sense to go out and buy all the storage hardware, software and services that were required before the advent of cloud backup, which now has a track record of about seven years. It is the right time for SMBs to look at cloud backup for at least a portion of their overall storage. Our main resource for the following slide show is Tom Gelson, cloud strategist for Imation's Scalable Storage group, who explains why.

Chris Preimesberger Chris Preimesberger was named Editor-in-Chief of Features & Analysis at eWEEK in November 2011. Previously he served eWEEK as Senior Writer, covering a range of IT sectors that include data center systems, cloud computing, storage, virtualization, green IT, e-discovery and IT governance. His blog, Storage Station, is considered a go-to information source. Chris won a national Folio Award for magazine writing in November 2011 for a cover story on and CEO-founder Marc Benioff, and he has served as a judge for the SIIA Codie Awards since 2005. In previous IT journalism, Chris was a founding editor of both IT Manager's Journal and and was managing editor of Software Development magazine. His diverse resume also includes: sportswriter for the Los Angeles Daily News, covering NCAA and NBA basketball, television critic for the Palo Alto Times Tribune, and Sports Information Director at Stanford University. He has served as a correspondent for The Associated Press, covering Stanford and NCAA tournament basketball, since 1983. He has covered a number of major events, including the 1984 Democratic National Convention, a Presidential press conference at the White House in 1993, the Emmy Awards (three times), two Rose Bowls, the Fiesta Bowl, several NCAA men's and women's basketball tournaments, a Formula One Grand Prix auto race, a heavyweight boxing championship bout (Ali vs. Spinks, 1978), and the 1985 Super Bowl. A 1975 graduate of Pepperdine University in Malibu, Calif., Chris has won more than a dozen regional and national awards for his work. He and his wife, Rebecca, have four children and reside in Redwood City, Calif.Follow on Twitter: editingwhiz

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