The alliance is designed to help midmarket companies take advantage of big data's benefits.
To help midmarket companies
tap big data's potential, Connotate Inc., a provider of solutions that help
small and midsize businesses (SMBs) monitor and collect data and content from
the Web, announced a partnership with Information Evolution Inc.
IEI customers can keep their
databases updated with information from Web sources leveraging Connotate's
Agent Community data extraction and monitoring solution and IEI's services
IEI is working with
Connotate to build, execute and maintain the information-gathering process,
which includes the delivery of ready-to-use data sets in an agreed-upon format.
The company said data set options are endless and can be delivered in a variety
of formats, including XML, Excel and email.
"The SMB market has the
same amount of pressure to deliver high-quality products to their clientele
with a fraction of the resources of larger companies," IEI president Matt
Manning said. "This partnership helps round out our suite of offerings
that take the burden of monitoring and extracting Web information from our
clients so they can better allocate their resources. Innovative small firms can
now level the playing field by using Connotate's world-class solution to keep
their data updated in real time just like the multinational players they are
In one case, IEI helped
automate custom data collection feeds from 4,000 Web sources in 30 days for
executive-profile generation. The customer needed to collect detailed
information on corporate executives with a higher accuracy rate than previous
manual efforts could provide. With the data feeds that IEI set up using
Connotate's solution, this data can now be monitored for any changes and
collected. The company said this allows the customer to provide the most timely
and accurate information on the set of corporate executives they monitor.
"Big data solutions are
moving from novelty to necessity and the SMB community should not be deprived
of the business insights and competitive advantages their larger competitors
are privy to," said Matt Jacobson, senior vice president of channels and
operations for Connotate. "IEI makes for an excellent addition to
Connotate's innovative partner network. The channel is slated to be a major
area of growth and strategic focus for Connotate this year, and we are excited
to enlist a cutting-edge company who shares the philosophy that big data
benefits companies of all shapes and sizes."