EMC Keeps Laying Down SMB Track
With its most recent in a string of acquisitions, the storage company quietly snaps up Allocity, the developer of an always-available e-mail storage solution.EMCs recent acquisition of tiny Allocity Inc., the developer of an always-available e-mail storage solution, went virtually unnoticed by the storage world, but it may be indicative of a continuing trend at the company to expand its reach and better penetrate the small-business world. The acquisition, which closed Oct. 22, gives EMC full access to Allocitys portfolio of products focused on lowering the TCO [total cost of ownership] of applications in the Windows environment. The Mountain View, Calif., companys flagship product is Live!Ex, a solution focused on reducing the cost of storage hardware and SAN (storage area network) administration for the Exchange environment. The acquisition was so small, in fact, that EMC didnt even bother to issue a news release, something company spokesman Dave Farmer says is standard procedure for small deals. Farmer pointed out that while EMC has acquired 16 companies since the beginning of 2000, many of them didnt warrant a news release.
This is par for the course for a company such as EMC on a virtual acquisition spree, said Mike Fisch, director of storage and networking for The Clipper Group Inc. of Wellesley, Mass. "EMC is doing so many different things that they have to pick and choose what they announce and what they quietly do," he said.