Zerto Launches Self, Cloud-Based Disaster Recovery Service

By Chris Preimesberger  |  Posted 2011-08-16 Print this article Print

Zerto Virtual Replication is hypervisor-based remote replication purpose-built for Tier 1 applications and deployed on a virtual infrastructure.

Startup Zerto, a new enterprise-class disaster recovery and business continuity provider, is taking a fresh approach to the specialty by focusing on the ubiquitous hypervisor and putting the DR process into a cloud service.

The fledgling company launched itself and its new product, Zerto Virtual Replication, on Aug. 15. It also announced on the same day that it has landed $15 million in Series B funding from U.S. Venture Partners.

Zerto Virtual Replication is hypervisor-based remote replication that stands apart from other disaster recovery packages, CEO and founder Ziv Kedem told eWEEK, because it is purpose-built for Tier 1 applications and is deployed on a virtual infrastructure. Users subscribe to deploy as much of the service as they need, when they need it.

Until now, the most common replication technologies for BC/DR were tied to the physical environment, Kedem said. They were not optimized for virtual environments, leading to many operational and organizational challenges. 

"This is the most virtually aware replication and disaster recovery package ever made," Kedem told eWEEK. "There are plenty of good enterprise-class solutions available, but they are not aligned as well as Zerto is when it comes to being virtually aware.

"They may be able to replicate physical storage arrays, logical units, but they don't replicate virtual machines, virtual appications, etc."

Zerto's hypervisor-based replication changes this by combining the enterprise-class features of physical replication with the flexibility, control and scalability of virtual environments.

Zerto was founded by Kedem and his brother Oded, who also founded Kashya--which was acquired by EMC in 2006 and eventually developed into EMC RecoverPoint, its frontline DR package. 

Zerto is headquartered in Herzelia, Israel, and has its U.S. office in Boston. It is funded by U.S. Venture Partners, Greylock Partners and Battery Ventures.

Chris Preimesberger Chris Preimesberger was named Editor-in-Chief of Features & Analysis at eWEEK in November 2011. Previously he served eWEEK as Senior Writer, covering a range of IT sectors that include data center systems, cloud computing, storage, virtualization, green IT, e-discovery and IT governance. His blog, Storage Station, is considered a go-to information source. Chris won a national Folio Award for magazine writing in November 2011 for a cover story on Salesforce.com and CEO-founder Marc Benioff, and he has served as a judge for the SIIA Codie Awards since 2005. In previous IT journalism, Chris was a founding editor of both IT Manager's Journal and DevX.com and was managing editor of Software Development magazine. His diverse resume also includes: sportswriter for the Los Angeles Daily News, covering NCAA and NBA basketball, television critic for the Palo Alto Times Tribune, and Sports Information Director at Stanford University. He has served as a correspondent for The Associated Press, covering Stanford and NCAA tournament basketball, since 1983. He has covered a number of major events, including the 1984 Democratic National Convention, a Presidential press conference at the White House in 1993, the Emmy Awards (three times), two Rose Bowls, the Fiesta Bowl, several NCAA men's and women's basketball tournaments, a Formula One Grand Prix auto race, a heavyweight boxing championship bout (Ali vs. Spinks, 1978), and the 1985 Super Bowl. A 1975 graduate of Pepperdine University in Malibu, Calif., Chris has won more than a dozen regional and national awards for his work. He and his wife, Rebecca, have four children and reside in Redwood City, Calif.Follow on Twitter: editingwhiz

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