Have Data Warehouses Become Data Dumping Grounds?

 
 
By eweek  |  Posted 2004-02-24 Email Print this article Print
 
 
 
 
 
 
 

There's growing suspicion that what's now known as "business intelligence" technologies, such as CRM and data warehousing, have failed. Simon Clark, a management consultant at Katapult-IT, believes that data warehouses have become data dumping

Theres growing suspicion that whats now known as "business intelligence" technologies, such as CRM and data warehousing, have failed. Simon Clark, a management consultant at Katapult-IT, believes that data warehouses have become data dumping grounds. CRM is worse, having empowered businesses in one-sided relationships with customers wherein they essentially become stalkers, pestering customers to buy products they dont want. Read the full story at vnunet.com. Check out eWEEK.coms Database Center at http://database.eweek.com for more database news, views and analysis.
 
 
 
 
 
 
 
 
 
 
 

Submit a Comment

Loading Comments...

 
Manage your Newsletters: Login   Register My Newsletters























 
 
 
 
 
 
 
 
 
 
 
Rocket Fuel