Fueled by its new Fusion chips, AMD gained almost two points of market share in the x86 space in the second quarter, though Intel still holds about 80 percent of the market, according to Mercury Research.
Advanced Micro Devices chipped away at rival Intel's dominance in the global
x86 processor space in the second quarter, seeing its market share jump to 19.4
percent on the strength of its Fusion chips, according to market research firm
market share jumped from 17.8 percent in the second quarter of 2010 and 18.2
percent in the first quarter this year, according to Mercury's numbers, which
were released July 28. Most of that growth came at the expense of Intel, which saw
its market share drop to 79.9 percent.
compares with 81.3 percent in the second quarter last year, an 81 percent in
the first quarter of 2011. For its part, Via Technologies saw its market share
stay stead, at 0.8 percent. The company garnered 0.9 percent of the market both
in the second quarter of 2010 and the first quarter this year.
McCarron, principal analyst at Mercury, said AMDs Fusion chips-particularly the
Fusion C-Series "Ontario" chips
for smaller PCs and the newer
A-Series "Llano" processors
for mainstream systems.
these devices allowed AMD to increase
shipments in the mobile market by 10 percent, and enabled the company to
out-ship the competition and gain market share in the second quarter," McCarron
said in a statement.
at the 2011 Consumer Electronics Show in January released the first of its
much-anticipated Fusion chips-or APUs (accelerated processing units), as AMD
calls them-which integrate the CPU and high-level graphics capabilities on the
same piece of silicon. AMD officials tout
the architecture as offering greater performance while driving down power
host of systems makers-including Hewlett-Packard, Dell, Lenovo and Acer-are
rolling out new PCs powered by Llano, which offers such features as AMD's
AllDay Power and dynamic switchable graphics for long battery life and AMD's
Turbo Core technology, which boosts the performance of the CPU and GPU
based on the workloads to help improve performance and energy efficiency.
the company's second-quarter earnings call, CFO and interim CEO Thomas Seifert
said the Fusion
chips, including Llano, were ramping quickly
, helping the company hit a $61
million profit during the three-month period.
success of the APUs demonstrates that we have the right strategy," Seifert said
on a conference call with journalists and analysts.
APUs account for about 70 percent of notebook chip shipments and revenues, AMD
officials said. They also represent about 40 percent of all AMD
its part, Intel is seeing strong adoption of the "Sandy
Bridge" Core i3, i5 and i7 processors
that also first appeared at CES in
January, and also offer integrated graphics and CPUs on the same chip.
their second-quarter earnings call, Intel officials said the Sandy
Bridge chips saw the fastest ramp
of any product in the company's history, and will account for two-thirds of the
Intel chips that will be sold this year.