AMD is rolling out three processors with prices of less than $100, designed for desktops. The one Phenom and two Athlon processors are aimed at cost-conscious consumers who want to take advantage of DirectX 11 and other features in Microsoft's Windows 7. AMD also unveiled two other processors that are priced higher than $100.
Advanced Micro Devices is continuing to roll out products in the under-$100
Less than two weeks after announcing a mainstream graphics card supporting
Microsoft's DirectX 11 that starts at $99, AMD
is launching five desktop processors, including three with prices of less than
AMD on Jan. 25 released the 3.1GHz Athlon
II X2 255 and the 3.0GHz Athlon II X3 440. They have starting prices of $74 and
$84, respectively, in 1,000 units.
In addition, AMD is rolling out the
Phenom II X2 555 Black Edition chip, which company officials said is the
fastest dual-core desktop processor, with a speed of 3.2GHz. The chip, which
has a power envelope of 80 watts, sells for $99 per 1,000 units.
AMD said it's the best chip for consumers
who want to run the Windows 7 operating system while keeping costs low.
Along with those three chips, AMD also
released the Athlon II X4 635, a 2.9GHz chip with a thermal envelope of 95
watts, and the 2.6GHz Phenom II X4 910e with a power draw of 65 watts. Pricing
for these chips is $119 and $169, respectively.
AMD officials also are encouraging buyers
to use the chips in conjunction with their ATI
Radeon 5800 Series graphics cards and Windows 7-series chip sets. The new
processors are aimed at casual video game players, social networking fans and
consumers who use their computers for multimedia tasks, such as photo editing.
On Jan. 14, AMD unveiled the ATI
HD 5670 graphics card, which gives users such capabilities as DirectX 11
support and AMD's ATI
Eyefinity technology for $99.