The Mac Offers Style on Top of Reliability, Versatility

By Don Reisinger  |  Posted 2011-08-23 Print this article Print


5. Longevity, anyone?

Thanks to the power that Apple provides, many of its computers can survive on the job and at home for years with far less worry about getting obsolete before their time. I know that quite well. I currently have an iMac running that I bought several years ago. My first-generation white MacBook is also holding up quite well. Simply put, Macs deliver longevity-something that in too many cases is missing in today's computing space.

6. The Mac App Store

As mentioned, Mac OS X Lion is a great option for consumers. However, that wouldn't be the case if it weren't for the Mac App Store. That marketplace, which lets users download applications to their Macs, delivers a new way for folks to get desired programs onto their Macs. The best part is, it does so without requiring them to get bogged down with CDs or other physical media. The Mac App Store is a winner.

7. Windows won't be left out

If there are some people out there who just can't stand the thought of ditching Windows by switching to a Mac, they shouldn't worry. Thanks to virtualization tools, including Parallels and VMware Fusion, users can run virtual copies of Windows right in Mac OS X. In addition, Boot Camp lets people dual-boot Windows and Mac OS X. It's a great option that shouldn't be overlooked.

8. Support is top-notch

If one could point to a single thing Apple does exceedingly well, it's offering support. When calling customer service, the support is top-notch. When things go awry with a Mac, bringing it down to a local Apple Store to have the "geniuses" at the Genius Bar take a look is almost always a rewarding experience. The same can't be said for Windows PCs.

9. Apple understands mobility

If there's anything that Apple truly understands, it's mobility. The company's iPhone and iPad prove that point quite well. But it's not just those products. Apple's MacBook Air is one of the most mobile computers on the market. It features a very thin footprint, it's lightweight, and it delivers outstanding power for its size. It's a great option-and it's catching on in a big way with consumers.

10. Style

Let's face it: Buying a computer is about more than just getting work done nowadays. Many people make computer purchase decisions for more than utilitarian reasons. Computers have, for many people, become an extension of who they are. That's why product designs mean so much today, and why folks looking to be the most fashionable or stylish choose Macs.

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Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Since then, he has written extremely popular columns for, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at

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