Desktops and Notebooks: Apple TV, iOS Updates, iPods, Ping Show Company Direction

By Nicholas Kolakowski  |  Posted 2010-09-02 Print this article Print
Apple TV, iOS Updates, iPods, Ping Show Company Direction

Apple TV, iOS Updates, iPods, Ping Show Company Direction

by Nicholas Kolakowski
Apple's Sept. 1 event in San Francisco unveiled a new line of iPods, a revamped Apple TV, a music-oriented social network called Ping, and two upcoming revisions to its iOS mobile operating system. Together, these updates offer a fairly detailed picture of Apple's short-term mobile strategy: Extend its strength in multitouch, as well as features such as multitasking, to devices beyond the iPhone 4. Apple TV and Ping also hint at Apple's interests in both cloud-based services and social connectivity. In addition, these advances place Apple in fiercer competition against Google, which is developing a Google TV; Microsoft, which plans on launching its own consumer-oriented mobile platform, Windows Phone 7; and Facebook, which might take issue with Apple starting a social network, music-centric or not. Trust that those companies are already busy analyzing the following Apple products-and judging how to best respond.
Nicholas Kolakowski is a staff editor at eWEEK, covering Microsoft and other companies in the enterprise space, as well as evolving technology such as tablet PCs. His work has appeared in The Washington Post, Playboy, WebMD, AARP the Magazine, AutoWeek, Washington City Paper, Trader Monthly, and Private Air. He lives in Brooklyn, New York.

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