Apple's iPad is most popular among Good Technology's financial services customers, followed by high-tech and government sectors, the software maker said in a survey.
Financial services firms proved to be the biggest users of Apple's iPad
tablet computer, followed by high-tech and health care sectors, according to a
new study by mobile management software provider Good Technology.
Good, which just upgraded its Good for Enterprise
iPad app, surveyed its user base of more than 4,000 enterprise customers, whose
iPad deployments range from one to over 1,000 iPads per shop.
That's a shocking number of tablets for business use, considering the
iPad launched in April
. It took more than a year for iPhones to
become prevalent in the enterprise; the iPad is already a useful business tool.
Good found that financial services firms accounted for 36 percent of iPad
deployments. Surprisingly, this bested the high-tech sector, which accounted
for 11.4 percent of deployments.
Good's health care customers made up 10.5 percent of the company's iPad
numbers. The legal and government sectors rounded out Good's top 5 with 8.8
percent and 8.3 percent of iPad deployments, respectively.
John Herrema, senior vice president of corporate strategy at Good, said
these sectors are leading consumers of the iPad because its form factor "makes
it very appealing for their job tasks."
The iPad's portability and crisp, 9.7-inch touch screen is a big hook among
consumers and business users who want to check e-mail, and access CRM
applications or spreadsheets from the road.
The device is also a pleasure on which to surf the Web or access any of the
25,000-plus applications tailored for the iPad in Apple's App Store.
In addition, software makers such as Fuze Box have created
Web conferencing applications that let corporate road
warriors conduct virtual face-to-face meetings.
Good improved its own Good for Enterprise App in the App Store by adding
real-time push synchronization of Microsoft Exchange and Lotus Domino e-mail,
calendar and contacts.
Good also aims to give IT administrators peace of mind by guaranteeing them
separation of corporate and personal data, the ability to wipe corporate data
from afar, and data encryption. This will prove valuable for enterprises that
decide to embrace the iPad.
Good made its name by enabling secure messaging over RIM BlackBerry and
Windows Mobile smartphones and, later, iPhone and Android handsets
Soon the company will have to accommodate IT admins dealing with the flood
of new Android tablets, including the Samsung Galaxy Tab, as well as forthcoming
tablets from Dell, Lenovo and others, into the market.
Fuze Box will be waiting with its newly launched Fuze Meeting for Android app