Lenovo overtakes Dell as the No. 2 vendor for worldwide PC shipments, while HP maintains its hold on the top spot.
the first time, computer maker Lenovo has surpassed technology giant Dell in
worldwide PC shipments, leaping into the No. 2 spot behind
Hewlett-Packard, according to the latest data from IT analytics firm Gartner.
Total worldwide PC shipments rose to 91.8 million units in the third quarter, a
3.2 percent increase from the third quarter of 2010.
the No. 1 vendor based on global PC shipments, grew faster than the industry
average, and its market share reached 17.7 percent in the third quarter. Despite
announcing in August it was considering spinning off its PC business, HP
experienced strong growth in the United States, while outside the United
States, growth was relatively weak or average.
Gartner report noted Lenovo's expansion was boosted in part by the joint venture
with NEC in Japan and the company's aggressive marketing to both the
professional and consumer PC markets.
the Europe, Middle East and Africa (EMEA) region contributed to lower-than-expected
growth, led by a weak Western European market.
inventory buildup, which slowed growth the last four quarters, mostly cleared
out during the third quarter of this year; however, the PC industry has been
performing below normal seasonality," Mikako Kitagawa, principal analyst
at Gartner, said in a statement. "As expected, back-to-school PC
sales were disappointing in mature markets, confirming that the consumer PC
market continues to be weak."
said the popularity of non-PC devices, including media tablets like the iPad as
well as smartphones, took consumers' spending away from PCs. "As the PC
market faced a slowdown, vendor consolidation has become a more apparent trend
in the industry," she explained. "Lenovo's recent merger with NEC, and its
acquisition of Medion, as well as HP's announcement that it may spin off or
sell its PC business, underlined this trend during the quarter."
the United States, PC shipments totaled 17.8 million units in the third
quarter, a 1.1 percent increase from the same period in 2010. The U.S. PC
market experienced year-over-year growth for the first time in three quarters.
The report noted that while the consumer market continued to be weak with
disappointing back-to-school sales in the third quarter, the inventory was kept
mostly in check as industry expectations were relatively low. HP showed strong
growth in the U.S. PC market, as shipments increased 15.1 percent in the third
quarter, and its market share totaled 28.9 percent, while Dell struggled as
shipments declined 7.2 percent in the third quarter.
main contributor to the weak consumer PC market in the United States was
intensified competition for consumers' money," Kitagawa said. "Media
tablets and smartphones took center stage in the U.S. retail sector, and the
expectation is for continuing demand for these devices throughout the holiday
season. Dell's issue has been balancing profitability and market share gain, a
difficult task in a PC industry where high volumes and low margins are the
early study shows that Apple experienced the strongest growth among the top
five vendors in the U.S. PC market. Apple's PC shipments increased 21.5 percent
in the third quarter. The robust growth of the MacBook Air continued to lead
Apple's overall growth in the U.S. market.