Apple's new versions of Logic Studio and Final Cut Studio, its film editing and audio design tools, bring several significant upgrades. Final Cut Studio now has a streamlined exporting ability, allowing users to port their clips to YouTube, MobileMe, iPhone, iPod, Apple TV, DVD or Blu-ray. Despite the global recession, Apple recently posted strong quarterly numbers, including sales of 2.6 million Macs and 5.2 million iPhones.
released new versions of Logic Studio and Final Cut Studio on July 23,
emphasizing the company's focus on film editing and audio design tools during a
week in which it also demonstrated robust sales across the larger IT market.
The updated version of Logic Studio, an application set including Logic Pro
and MainStage that is targeted primarily at professional musicians, includes
200 new features such as a new Amp Designer for Logic Pro and Flex Time for
adjusting timing and tempo. MainStage, an application that helps modulate live
performances, features new Playback and Loopback plug-ins for real-time loop
For those who utilize Logic Studio not to fulfill their dreams of becoming
the next David Lee Roth but for presentations, other new features include
Soundtrack Pro 3, a multitrack audio tool for video production, and Compressor
3.5 for encoding in a number of different formats.
Apple also updated Final Cut Studio, its video editing application, with 100
new features. Final Cut Pro 7 includes expanded ProRes codec support, as well
as Easy Export for streamlined output to a variety of formats. iChat Theater
supports real-time collaboration through iChat, while new versions of Motion
and Color include tools for image enhancement and color resolution. The new
version of Final Cut Studio also comes with Compressor 3.5 and Soundtrack Pro
Easy Export allows for exporting to YouTube, MobileMe, iPhone, iPod, Apple
TV, DVD or Blu-ray. In addition to the new
version of Final Cut Studio, Apple is rolling out Final Cut Server 1.5, a tool
that lets users perform offline editing through ProRes Proxy, organize their
media through production hierarchies, and "view and manage image sequences
for graphics and effects workflows," the company said in a statement.
Despite the global recession that has been sinking sales of PCs and other
reported a strong financial quarter on July 21,
with quarterly profit
rising 12 percent year over year to $1.23 billion, or $1.35 a share. Apple
reported that it had sold about 5.2 million iPhones, 10.2 million iPods and 2.6
million Macs during that period.
Of its whole product line, Apple only saw year-over-year declines in sales
of iPods, which dipped 7 percent from the same quarter in 2008. Apple Chief
Financial Officer Peter Oppenheimer attributed the decline to "cannibalization"
within the market as Apple pushed the iPod Touch and the iPhone over
The robust financial results underline the fact that, despite iconic CEO
Steve Jobs being on medical leave for much of the quarter, Apple is apparently
capable of operating smoothly in his absence. With Jobs back at the helm after
a liver transplant,
Apple predicted that next quarter it will see revenues
between $8.7 billion and $8.9 billion.