Business Relationship Management
While CRM products are often concerned mainly with managing lists of current and potential customers, the key elements of retaining customers and increasing sales at the moment of purchase are often left out of many customer relationship management offeriWINNER Epiphany Inc.
Epiphany Interaction Advisor E6 While CRM products are often concerned mainly with managing lists of current and potential customers, the key elements of retaining customers and increasing sales at the moment of purchase are often left out of many customer relationship management offerings. But this clearly is not the case with Epiphany Interaction Advisor E6, which impressed the judges with its real-time capabilities for retaining customers or cross-selling at the point of purchase.
eGain Service 7 In the modern business world, companies need to be able to provide unified and complete customer service across many channels, often dealing with customers who will themselves seek service in multiple ways. This makes the unified approach to customer interaction hubs ideal for meeting all your customers service needs. eGain Service 7 makes it possible to provide a unified service hub that seamlessly supports customers through self-service Web sites, interactive media such as chat, and traditional phone and support-personnel assisted service. We were impressed with the products ability to centralize all these elements while also providing a centralized view into the service infrastructure. Go to www.egain.com for more information. Salesforce.Com Inc.
Salesforce.com Enterprise Edition Winter 05 As a leader not only in hosted CRM but also in hosted business applications, period, Salesforce.com has helped change the way that customer relationship management is viewed by many businesses, radically cutting the deployment and integration hassles found in traditional CRM solutions. With the Winter 05 release of its flagship service, Salesforce.com (www.salesforce.com) has increased the already very good analytics, tracking and integration features of its hosted CRM product. But one of the most welcome additions in this release is the Customforce feature, which greatly increases the ability of businesses to customize Salesforce.com to meet their business needs and requirements. Excellence Awards Winners and Finalists: