Quixtar: Cleaning Up - Page 2
Quixtar Base Case Headquarters: 5101 Spaulding Plaza, Ada, MI 49355Business: Online sales of private-label home and health products; the sister company of Amway Top Web Technologist: Jim Blodgett, manager of the Internet business group Financials for 2003: $1 billion in sales, up from $901 million in 2002; privately held. Challenge: To appeal not only to its community of registered "independent business owner" customers but also to everyday shoppers who arent part of the Quixtar network. Baseline Goals:
Refine Web site design and functionality to improve sales from todays rate of roughly $3 million per day.
Store 10 days worth of online sales sessions, which is 18,000 sessions or 2 terabytes of data.
Roll out Web site troubleshooting software to all 50 customer service agents, up from 30 today.
Phone: (616) 787-6000