SugarCRM, which produces an open-source customer relationship management software platform, adds platform improvements and boosts mobile features to the beta release of its newest offering, positioning the company to compete more fully against competitors such as Salesforce.com.SugarCRM
has released the beta version of Sugar 5.5, which adds mobile tools and dynamic
team management and integration offerings to the open-source Sugar Customer
Relationship Management system.
The beta release includes a "new Web services framework, platform
improvements and enhanced mobile features for SugarCRM," according to the
company. "All of these new capabilities will be available as part of the
Sugar Open Cloud, and are available to the SugarCRM community to test in
beta."
The new features include Mobile Studio Editor, which optimizes SugarCRM for
mobile devices with prebuilt layouts and allows the design of purpose-built
mobile views into the SugarCRM system. Another feature, Dynamic Teams, lets
users boost their collaborative strength by adding multiple individuals or
teams into the CRM record.
The beta release also offers an Enhanced Web Services Framework, which
"streamlines the performance of Web service calls and allows third-party
developers to more easily create and maintain integrations to the SugarCRM
application," the company said. Other additions for presenting data
include a Themes Framework, for presenting different styles, colors and
navigation to users.
On the security side, Advanced Password Management lets users set password
strength requirements, have the system generate passwords and exert other
granular controls.
SugarCRM
finds itself competing in the customer-relationship space against companies
such as Salesforce.com, which has recently expanded its enterprise
offerings with Twitter, Google search, Facebook connections and online
communities into its cloud-based customer service channel.
In 2008, the then-CEO of SugarCRM, John
Roberts, suggested in an interview with eWEEK that "commercial open source
is ready for prime time," and
that the era of open-source applications had well and truly arrived.