Windows 8 Must Retain Confidence of PC OEMs

By Don Reisinger  |  Posted 2012-07-19 Print this article Print


5. App development can be kept behind the firewall

Along with an application store built into the operating system, Microsoft will allow companies to develop their own applications with a software development kit. The nice thing about that is that if companies want to keep a program in-house and behind its firewall, it can do so. Expect many more proprietary Windows 8 apps to crop up in the coming years. 

6. Windows To Go, anyone?

With Windows To Go, Microsoft is allowing enterprise users to take an entire copy of Windows 8, load it onto a USB key, and then use it elsewhere. The bootable Windows 8 Enterprise version is fully manageable. Sounds good, right? 

7. BitLocker matters

It€™s impossible to place too much emphasis on the need for security and encryption in today€™s increasingly dangerous computing environment. But with Windows 8€™s BitLocker and BitLocker to Go, companies will be able to go a long way toward enforcing IT security policy compliance, protect data through encryption and keep important information out of the hands of cyber-criminals. BitLocker works much better in Windows 8. 

8. Microsoft already learned its lessons

Ever since Vista was released, companies can€™t help but wonder if Microsoft will make another misstep. But the chances of that seem slimmer than ever. Microsoft learned its lessons from that episode and came back strong with Windows 7. Windows 8 is dramatically different from both Vista and Windows 7. The last thing Microsoft wants to do is relive history, and so far it looks like that isn€™t going to happen. 

9. The company is clear on its business focus

One of the issues with Windows 7€™s launch was that it wasn€™t immediately clear that Microsoft had a strong desire to appeal to the enterprise. The company saw that Apple was on its heels, and it appeared to forget about its core market. But that has changed in Windows 8, and Microsoft has said time and again how important the enterprise is. That€™s nice to see. 

10. Vendors are pushing full-steam ahead

One of the best early warning flags Microsoft and PC buyers have when it comes to Windows 8 support is vendor support. If HP, Dell, and other vendors start losing confidence in the operating system, Microsoft and the rest of the world will hear about it quickly. So far, vendors seem awfully excited about Windows 8. That€™s a good thing. 

Follow Don Reisinger on Twitter by clicking here

Don Reisinger is a freelance technology columnist. He started writing about technology for Ziff-Davis' Since then, he has written extremely popular columns for, Computerworld, InformationWeek, and others. He has appeared numerous times on national television to share his expertise with viewers. You can follow his every move at

Submit a Comment

Loading Comments...
Manage your Newsletters: Login   Register My Newsletters

Rocket Fuel