Pivotal Turns To Microsoft For Help
CRM software vendor reports falling sales and extends its marketing relationship with Microsoft.Customer relationship management software maker Pivotal Corp. saw software license revenues nearly cut in half in the most recent quarter. And like sometime rival Siebel Systems Inc., which is also plagued by falling license revenues, Pivotal is turning to Microsoft Corp. to help boost sales. Pivotal on Thursday announced that license revenues fell to $3.2 million in the Vancouver, British Columbia, companys fiscal 2003 first quarter, from $6.1 million in the same quarter last year. Total revenue for the quarter, which ended Sept. 30, was down to $12.3 million from $16.1 over the same period. The companys net loss for the three-month period dropped, though, to $8.8 million from $22.6 million last year. To help spur revenue growth, Pivotal announced Thursday an extension of its relationship with Microsoft, of Redmond, Wash.,, including new demand generation initiatives for the healthcare and contact center markets. The companies will go to market together with combined solutions targeting mid-enterprise CRM (customer relationship management) in those verticals.
Pivotal also announced Thursday the completion of its acquisition of MarketFirst Software, first announced earlier this month. Pivotal issued 725,000 of its common shares for all the issued and outstanding shares of MarketFirst, valuing the deal at $348,000 based on Pivotals closing stock price Thursday.