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Sony, Hewlett-Packard, Lenovo and other companies came together for EcoFocus, a demo event for the latest green technologies held at the Metropolitan Pavilion in New York, on the night of April 29.
For many IT companies, green is the next big thing: With laptop makers tinkering with the power consumption of their key offerings in order to leave a smaller carbon footprint, and new organizations such as Tesla Motors trying to use green IT in traditional industries such as the automotive industry, it seems as if everyone sees environmentally friendly technology as the wave of the future.
Many of the companies that unveiled wares at EcoFocus decided to focus on the conservation side of green IT, building devices that sip energy while still providing a necessary level of function.
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- Five Green Tech Offerings at New York EcoFocus
by Nicholas Kolakowski - The Sony Bravia HDTV boasts several green features, including a presence sensor that detects via infrared whether anyone's actually in the room, and, if not, eventually puts the TV in standby mode. An optional hard power source allows the TV to be turned off completely, without any "vampire" current coursing through the device; with that option activated, however, the user needs to turn on the TV without using the remote control.
- The LED backlight in MSI's X340 series saves power for the device while providing a high degree of brightness and contrast. This, combined with an Intel ULV SU3500 CPU that uses one-sixth the energy of a regular mobile CPU, makes line more ecofriendly.
- To help preserve battery life while on the road, the X340 comes with an Eco Engine power management system that allows the user to select between five different modesOffice, Gaming, Turbo Battery, Movies and Presentationthat allow flexibility in power usage. In addition, MSI's laptop packaging is composed of recycled materials.
- Lenovo laptops have EnergyStar 5.0 certification. The company is committed to reducing the levels of mercury and arsenic in its products, and its desktops feature power management for increased energy efficiency as well as 30 percent recycled materials in each unit.
- Hewlett-Packard's commercial desktops now have a Power Manager with a user-friendly interface, allowing users to regulate the amount of time before an idle system shuts off its display and spins down its hard drives. A helpful graph lets users see how the options they choose lead to increased power savings. HP said this feature will soon be available in its consumer desktops.
- Toshiba's corporate policy is to accept its rivals' laptops as well as its own for recycling once the devices reach the end of their natural lifespan. The company also requires that its component suppliers complete a stringent 22-point environmental performance survey.
- The LED backlit display of Toshiba laptops features no mercury and has an extended life, promoting efficiency. The batteries contain limited cadmium, mercury and lead.
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