10 Reasons Why Microsoft Products Will Outshine Apple iSlate, Nexus One in 2010 - Microsoft Still Holds the Trump Cards (
Page 2 of 2 )
5. The Yahoo pact
Microsoft might not have gotten the deal that it wanted from Yahoo, but the
deal it did get could significantly improve the company's chances of competing
with Google online. For now, Bing is trailing woefully behind Google Search. It's
unlikely that users will move in droves from Google to Bing. Microsoft knows
that. And that's precisely why the Yahoo deal was so important. With Yahoo in
its corner, Microsoft can now compete against the leader with far more market
share. That doesn't necessarily mean that it can beat Google in 2010, but it
does put Sergey and Larry on notice. It also makes advertisers think twice
about only using Google's advertising platform.
6. The enterprise
Too often it seems that it's only Microsoft that sees the value of the
corporate world. The company has made the enterprise a key factor in its
success. All the while, its main competitors look to the consumer for cash and
power. Expect Microsoft to stick with the business world in 2010. It might not
be the popular decision, but it is an extremely profitable decision.
7. Lasting profitability
One of the main reasons why Microsoft will dominate 2010 is its ability to
consistently generate huge profits. Unlike so many others in the space that
rely upon new technologies and new initiatives to stay in the black, Microsoft
has built a business that can thrive while it attempts to break into other
areas of the market. Apple is taking a risk with the iSlate. Google's Nexus One
could cause the search giant to lose support from other vendors in the Open
Handset Alliance. All the while, Microsoft is sticking to its core businesses
to deliver profits, while innovating elsewhere without worrying about the
impact on its bottom line. That should only help its chances in the future.
8. The iSlate isn't revolutionary
The industry is buzzing over what Apple plans to do with the iSlate, but for
now, a
tablet device that allows users to access the Web, use applications and control
the display with multitouch gestures just isn't all that revolutionary.
Think about it: The iPhone has the multitouch functionality and the apps.
Microsoft and others have already opened up the tablet business. It seems that
Apple is coming out with a product that probably won't captivate the mainstream
the way the iPod or the iPhone did. Realizing that, why should it receive all
the attention in 2010?
9. The Nexus One is no iPhone killer
Folks who have gotten their hands on Google's Nexus One have already said the
device, while nice, won't be able to supplant the iPhone as the leader in the
mobile space. That shouldn't come as a surprise. In 2009 alone, there were
countless devices released that some predicted would be iPhone killers. In the
end, they fell in line behind Apple's product, quickly losing the limelight. The
Nexus One is shaping up to be another in a long line of iPhone victims. It
won't rule 2010.
10. The wake-up call
If nothing else, 2009 was a wake-up call for Microsoft. The
company came into the year attempting to address issues it was facing online
and with Vista. It left 2009 having addressed several of
those problems, while dealing with many new issues. Regardless, it woke
Microsoft up. For too long, the company was complacent; it was content to stick
with what it knew. But that led to a significant decline in market value and a
loss of its dominance in the industry. But 2010 looks to be a much different
year for Microsoft. It knows what it needs to do. And by the looks of things,
this could be its most formidable year yet.