Mistakes Indeed Were Made

By Chris Preimesberger  |  Posted 2009-05-14 Print this article Print

Looking back, Moore admitted, not every project went as planned. In fact, he said, many mistakes were made by his companies. It's all part of the experience, he said.

"Along the way, we did make lots of mistakes," Moore said. "The $15 million watch we tried to develop in 1974 or '75 was one of them. This was going to be an all-everything product: It was a watch, computer, weather predictor and it was supposed to do lots of other things, all powered by a hard disk. But the performance was terrible. Turns out we weren't very good at the watch business."

What was the hardest decision he had to make?

"Easy," Moore said. "Anytime we had to lay off people was extremely difficult. During the oil crisis in 1974, and during a Silicon Valley recession in 1985, we had to shut down plants and let go of people-some 9,000 one time. That's always the hardest thing to do."

Curiously, Moore, who resides with his wife, Betty, in Woodside, Calif., doesn't use a lot of chip-loaded gadgets himself. "I have a cell phone and a computer. That's about it," he said.

Has there been anything in IT development over the past few years that has surprised him? "No. Nothing lately has surprised me," Moore said.

Naturally. He's already seen just about everything.

Chris Preimesberger Chris Preimesberger was named Editor-in-Chief of Features & Analysis at eWEEK in November 2011. Previously he served eWEEK as Senior Writer, covering a range of IT sectors that include data center systems, cloud computing, storage, virtualization, green IT, e-discovery and IT governance. His blog, Storage Station, is considered a go-to information source. Chris won a national Folio Award for magazine writing in November 2011 for a cover story on Salesforce.com and CEO-founder Marc Benioff, and he has served as a judge for the SIIA Codie Awards since 2005. In previous IT journalism, Chris was a founding editor of both IT Manager's Journal and DevX.com and was managing editor of Software Development magazine. His diverse resume also includes: sportswriter for the Los Angeles Daily News, covering NCAA and NBA basketball, television critic for the Palo Alto Times Tribune, and Sports Information Director at Stanford University. He has served as a correspondent for The Associated Press, covering Stanford and NCAA tournament basketball, since 1983. He has covered a number of major events, including the 1984 Democratic National Convention, a Presidential press conference at the White House in 1993, the Emmy Awards (three times), two Rose Bowls, the Fiesta Bowl, several NCAA men's and women's basketball tournaments, a Formula One Grand Prix auto race, a heavyweight boxing championship bout (Ali vs. Spinks, 1978), and the 1985 Super Bowl. A 1975 graduate of Pepperdine University in Malibu, Calif., Chris has won more than a dozen regional and national awards for his work. He and his wife, Rebecca, have four children and reside in Redwood City, Calif.Follow on Twitter: editingwhiz

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