Intel plans on acquiring Texas Instruments' cable modem product line, which it plans on providing with system-on-a-chip products based on its Atom processor. Intel is attempting to diversify its offerings in the consumer and mobility space.
Intel plans on acquiring Texas Instruments' cable modem
product line, in a bid to increase the chip maker's presence in the cable
industry and its electronics. Intel will supply those electronics with
system-on-a-chip products based on its Atom processor. Financial terms of the
deal were not disclosed.
Intel's broad strategy is to integrate those
system-on-a-chip offerings with Texas Instruments' Puma product lines and DOCSIS (Data
Over Cable Service Specification) standard technology. In theory, that
will provide an ample platform for cable manufacturers to create a broad array
"Intel is focused on delivering [system-on-chip products]
that provide the foundation for consumer electronics devices such as set top
boxes, digital TVs, Blu-ray disc players, companion boxes and related devices,"
Bob Ferreira, general manager of Cable Segment for Intel's Digital Home Group,
wrote in an Aug. 16 statement. "This acquisition specifically strengthens
Intel's product offerings for the continuum of cable gateway products and
reinforces Intel's continued commitment to the cable industry."
Although known popularly as a chip maker for PCs, Intel has
made strides in expanding its products to other, more non-traditional areas.
During his Jan. 7 keynote address at the 2010 Consumer Electronics Show in Las
president and CEO Paul Otellini suggested the company would soon be expanding
into a number of high-profile areas
, including a smartphone based on
Intel's "Moorestown" infrastructure, an online applications store for netbooks
and home-monitoring infrastructure.
Intel's system-on-a-chip initiatives are also diversifying,
with the company's upcoming Oak Trail platform. That low-power Atom chip and
hub, half the size of its predecessor, will use less power than the current
platform. Microsoft has claimed that Oak Trail, which is due in early 2011,
will be an integral part of a series of Windows 7-equipped tablets, and
Intel executives have reportedly said that the platform will be conjoined with
both Google Android and the MeeGo operating system
Intel has aggressively pushed the Atom platform into markets
ranging from smartphones and smart TVs to in-car entertainment systems. Consumer
electronics and mobility represent fertile ground for the company, which finds
its products competing in those spaces against ARM-designed processors.
Texas Instruments has also attempted to angle on emerging
markets. In January, the company announced its TPS6518x EPD (electronic paper
display) power management chip, replacing about 40 discrete components required
for an e-reader's e-ink display. The
company planned to entice e-reader OEMs to choose that solution over its
competitors' hardware offerings