Google CIO on ITs Role in Corporate Culture

 
 
By Brian P. Watson  |  Posted 2009-12-10 Email
 
 
 
 
 
 
 
 
 

Software applications and information technology choice help CIOs build competitive differentiation within their companies, says Ben Fried, Google's chief information officer. Focusing on infrastructure development won't, he adds. Instead, CIOs should work to give their workers the ability to use their own personal technology tools and devices in the workplace. That type of flexible technology stance helps CIOs build differentiation and successful, inviting cultures.


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Associate Editor

Brian joined Baseline in March 2006. In addition to previous stints at Inter@ctive Week and The Net Economy, he's written for The News-Press in Fort Myers, Fla., as well as The Sunday Tribune in Dublin, Ireland. Brian has a B.A. from Bucknell University and a master's degree from Northwestern University's Medill School of Journalism.

 
 
 
 
 
 

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