Facebook, Twitter Use in The Enterprise Sparks Hot Debate

 
 
By Clint Boulton  |  Posted 2008-08-20 Print this article Print
 
 
 
 
 
 
 


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We have seen this recently, with

Judging from the comments, there seems to be a generational divide going on between older people annoyed that Facebook and other apps are leveraged at work and  younger colleagues, who are annoyed that their older colleagues scoff at their social app use.

These users tend to throw out multitasking as a defense to tell older colleagues that they can work with instant messaging, wikis, blogs and social apps at the same time.

These users suggest that those against the use of social apps are older, are incapable of multitasking, and should retire.

But one anonymous reader said multitasking does not exist:                      

You cannot simultaneously do several things. Just like a processor, you're dealing with things in small time slices. Each time you break away for Facebook, Twitter, or some other non-work-related issue, you're breaking concentration. Even internal email, IM, etc. impact this.

Dr. Zinj agreed: "Humans don't truly multi-task. What we do is switch focus between tasks. Younger people are able to switch faster than us old folks. However, younger people have less experience and are more prone to making mistakes than older folks. The end result of productive efficiency is a tie."

I can get on board with that. What I can't get onboard with are people who try to argue that nothing, I mean absolutely nothing, needs to be done about social apps in the enterprise.

First, employees need to use common sense. Don't spend two hours a day on YouTube, Facebook, Twitter or whatever social app you like to use. It's dishonest unless your company doesn't care a lick about time management and productivity.

Second, as Gartner described, the door swings both ways. Employers needs to put trust policies in place, making it clear that employees who don't stick to the social app rules mandated by employers can be terminated. Employees need to realize they can't put proprietary company info on Facebook, et al.

Third, security admins need to have top-shelf Web application security, the kinds that sniffs out malware from social networks. There needs to be stringent anti-malware to protect against the worms and viruses that may proliferate from such spammy apps.

What side of the fence are you on? 



 
 
 
 
 
 
 
 
 
 
 

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