Google's Data Liberation Front is trying to provide an alternative to Facebook by making it easier for Google+ users to take their data with them whenever they choose.
Google's
Data Liberation Front added the ability for users to export lists of the Websites they
recommended to other users via the Google +1 button.
The +1 button
allows users to recommend search results or ads they like while using
Google.com. The service was given more relevance with the June 28 launch of
Google+, a social network that lets users share links, videos and photos, and allows users to "+1" content there.
On the same
day Google+ launched to limited field testing, the
Data Liberation Front unveiled Google
Takeout, which lets users export their data from Google Buzz, Google
Contacts and Google+ Profile, Circles and Streams, as well as Picasa Web
Albums, which provides the picture storage foundation for Google+.
Google+ and
Google +1 should be a boon for the Data Liberation Front, launched
September
2009 to let users free data from Gmail, Google AdWords, Google Chrome and
other company products.
Helmed by
Google Engineering Manager
Brian
Fitzpatrick, the Front has applied a quasi-militaristic, semi-serious
approach to letting users shuttle data they create via Google Web services
outside those applications.
Just
see this video.
This is
because Google is stressing that it has taken an open or die position to
freeing up user data, something rival Facebook has been reticent to do as it
built out its massive walled garden of 750 million-plus users.
Facebook
allows users to download their data and take it with them, but Fitzpatrick
has said the approach is not open, compared with Google, which uses
"portable and open formats?ö?ç?£ so it's easy to import to other services
quickly."
This is one of
the reasons developers have created tools such as Move2Picasa, which lets users
shuttle their Facebook photos to Picasa Web Albums on Google+.
Facebook
blocked Facebook Friend Exporter, a Chrome extension that automates the
extraction of user data and
Open-Xchange's Social OX,
which lets users take their contact list to other services such as Google+.
Facebook's
terms of service give it the right to block such data-scraping tools, but
Google's point with Takeout is that developers shouldn't have to craft such
tools to help Facebook users dance around data exports.