Google, Microsoft E-Mail Synchronizer Cemaphore Acquired - Where Is Cemaphore Landing? (
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Cemaphore attracted attention in 2008 for proposing to provide smooth data
migration between Microsoft's Exchange server and Google Apps, a scrappy
upstart compared to Microsoft in the messaging market.
Microsoft is the overwhelming leader in the e-mail messaging and server
software marketplace, with its Outlook e-mail client and Exchange e-mail server
gobbling 90 percent-plus of the worldwide market. Outlook lives on users'
desktops, but it is supported on the back end by Exchange server software.
But some companies are looking to break from Microsoft's on-premises model
and bring their e-mail into the cloud. In cloud computing, users access an
e-mail application, such as Google's Gmail, from Web browsers on their
computers.
Google hosts the data created in Gmail on its servers, and is actively
looking to move users from Outlook and Exchange to Gmail, the cornerstone app
in the Google Apps suite.
E-mail is the central repository of most knowledge workers' professional
communications, so if Google can move Microsoft customers to Gmail, it could
lead these enterprise users to adopt other applications in the Google Apps
portfolio.
Cemaphore was one possible option to help with this, and Cemaphore co-founder
and CEO Tyrone Pike all but put a "for
sale" sign on Cemaphore, talking openly about possible acquirers for
Cemaphore.
In March 2008, Pike told eWEEK that Cemaphore's brand of reliable e-mail
synchronization software is valuable enough that Microsoft, EMC
and Google could all be interested if the conditions are right. Pike even
reasoned that Google might be the most likely suitor for his company, which is
based in San Mateo, Calif.
However, Google this year made it clear it was going its own path to getting
Microsoft Exchange customers. In June, Google launched the Google Apps Sync for
Microsoft Outlook synchronization tool to let users access their Google Apps
e-mail, contacts and calendar through Outlook.
The plug-in had problems on the first go-around, but
Google fixed these bugs. Still, it became clear that Google would
not be the landing place for Cemaphore.