Google+ and the +1 button have now been integrated to facilitate sharing. This means users can blast snippets of Webpages they like to their Google+ contacts.
Google+ users can now
share Webpages they like by clicking the now ubiquitous Google +1 button, which
exists on more than 1 million Websites and gets more than 4 billion daily views, double
from last month.
The +1 button is Google's (NASDAQ:GOOG)
version of Facebook's Like button
In June, Google made the tool available to publishers,
who can add it to their Websites with a few lines of code. However, the
+1 button had little purpose because it posed no connective tissue to
other Web services.
Google+ is the company's
new social network
, allowing users to connect with friends, family, colleagues
and strangers through Circles, a social construct designed to promote massive
sharing by letting anyone follow anyone else in the network.
After enabling sharing
separately, Google+ and +1 now enable sharing together,
according to Vic Gundotra, a senior vice president of engineering for Google
Essentially, Google+ users
who click a +1 button will be able to blast that Webpage or ad they like to
anyone they want within their Google+ Circles. The idea is to facilitate even
more sharing than usual.
"Clicking the +1
button is a great way to highlight content for others when they search on
Google," Gundotra said. "But sometimes you want to start a
conversation right away-at least with certain groups of friends. So beginning
today, we're making it easy for Google+ users to share webpages with their
circles, directly from the +1 button. Just +1 a page as usual and look for the
new "Share on Google+" option. From there you can comment, choose a
circle and share."
Also, when users click the
+1 button to share, they will see snippets of links, images and descriptions in
the sharebox, similar to what they would see when they share content in Google+.
Publishers will be able to customize their +snippets when these features become
available over the next weeek worldwide.
Users hungry to try the
new +1/Google+ integrations can test it by heading to the Platform Preview page
and signing up to test the latest Google+ features.
The integration between Google+ and +1 is the latest in a
few integrations between Google's new social network and its existing products.
Google is already indexing Google+ posts on Google.com
, and enabling the
conduction of Google Hangouts video chat sessions from YouTube
Google is also
enabling sharing between Google+ and Gmail's people widget
, and letting Google
Books users share books they like to read with fellow users on Google+.