Otellini Discusses Social Networking and Mobile Devices

By Clint Boulton  |  Posted 2008-11-06 Print this article Print


Yet, the fact that he led his presentation with enterprise collaboration highlights the importance of such technologies. It's important for market bellwethers to set precedents for businesses in the long tail who can find themselves believing that since big companies are doing it, they might entertain the notion, too. Otellini added:

There's an interesting thing about businesses and software; they pay for it. If you're looking for a business model that might be interesting, finding a way to capture the needs of enterprises...is a pretty good way to make a living, he said, pointing to Microsoft and Oracle.

Such comments are why companies such as Socialtext, Yammer, DimDim and the hundreds of other collaboration software providers were created in the last one to six years. Indeed, Battelle later commented that it looked like a mashup of LinkedIn, Facebook and Socialtext, among other things.

Does that mean Intel is going to start selling enterprise software? It's doubtful, but it shows the company is embracing Web 2.0 guru Tim O'Reilly's mantra of the network being the platform.

Otellini then turned the conversation to a demonstration of a mobile device that an Intel employee used on stage to translate street signs and restaurant menus written in Mandarin into English. The device also translated a voice request from English speech into Mandarin. Was it a prototype built by Intel? He did not say who built the device.
Asked later by an audience member how soon such devices will be available, Otellini predicted three to four years.

He also he said that in 2009 Intel will deliver mobile chipsets that will be as powerful as the chipsets in Intel Centrino laptops from a couple years ago. By 2011, Intel plans to roll out chips for mobile devices that are as powerful as today's mainstream desktops.

Intel is sitting pretty compared to its chief foe AMD, which just let 500 employees go. The No. 1 chipmaker is planning to launch the first of its chips based on the new Nehalem microarchitecture Nov. 17 here in San Francisco.


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