ZeroDegrees offers contact advice
ZeroDegrees, which this month was acquired by IAC/InterActiveCorp, offers a hosted service where users can create their own business networks. There are now some 280,000 users in the network, Jeffrey said. ZeroDegrees offers integration with Microsofts Outlook e-mail client. The software can scan a users Outlook account and make recommendations about which users should be added to the network. ZeroDegrees can import data from other e-mail clients as well. Jeffrey said one feature thats becoming increasingly popular is the Inner Circle option, which allows users to create a restricted level for people with whom a user would "share [a] Rolodex." Those in the Inner Circle can contact each other freely, while other users have to request an introduction.He acknowledged that there is a limit to using social-networking technologies for business. "Salespeople are mavericks, gunslingers; theres no way theyll let people get hold of their contacts," he said. Next page: Its nice, but how do you make money off it?
ZeroDegrees plans to ramp up its network in the next four months, with new sales-intelligence features and richer integration with other contact managers, Jeffrey said.