Will Microsoft Online Services Cannibalize On-Premises Exchange, SharePoint? - What Analysts Are Saying (
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eWEEK asked analysts who follow the space closely whether Microsoft would
eat up some of its own Exchange and SharePoint CAL
and SA share.
Josh Greenbaum of Enterprise Applications Consulting said Capossela may have
not mentioned Google because he knows Google is already taking share from
Microsoft's classic on-premises business. He applauded Microsoft's Online
Services move:
In a certain sense, this is a smart
strategy for Microsoft to recapture some potential lost revenue and keep it in-house.
It has the potential to be less remunerative in the short run but it's better
than losing seats to the competition.
Sara Radicati, of the Radicati Group, had a different take. She noted that
while Google Apps' pricing is attractive, there is a segment of the customer
base looking for the same Exchange and SharePoint functionality they have today
but at a lower cost of operation.
At $2 to $15 per user, per month for Exchange and/or SharePoint, Radicati said
she believes Microsoft's Online Services are attractive. She added:
I don't think Microsoft is so much
"cannibalizing" sales of its own on-premises software, rather I think
the hosted option is essential for them to hold on to SMB [small and midsize
business] customers that would be migrating to a hosted (or non-hosted) lower-cost
option anyway. Basically these are customers they would have lost anyway from
their on-premises software offerings, so this way they have a way of retaining
them.
Forrester Research's Chris Voce agreed, noting that even if a customer stops
paying software assurance on Microsoft's on-premises licenses and moves to
Microsoft's Online Services, the vendor would still be in a nice "ongoing
billable relationship" that kept customers at Microsoft.
Finally, Capossela clung to what has been Microsoft's mantra the last few
years: software plus services. More choice, he said, is the winning
proposition.
Everyone knows the future lies in
leveraging best of cloud and on-premises software. The vast majority of
customers will live in a hybrid world, where they will mix and match, software plus
services. What we have is very different from Google or anybody else in the
market.
Take that, Google.