Zoho Sees Microsoft Office 2010 Challenged by Componentization of Cloud Apps
While Microsoft and Google continue to gouge each other, startups such as Zoho sneak in to lure small and midsize businesses to their low-priced cloud computing apps. The startup harbors no illusions about its inferior market position to the Microsoft Office and Google Apps giants. Zoho sees the market evolving to componentization, with office apps becoming components within other apps. This threatens the $19 billion Office cash cow as Microsoft Office 2010 enters the market.With all of the smack-talking and chest-bumping going on between Google's enterprise team and Microsoft's Office group, it's easy to forget about other cloud computing vendors who may be affected by Microsoft's launch of Office 2010 May 12. Office 2010 includes Office Web Apps, a cloud computing-based component of its productivity software suite designed to challenge Google's own Docs document, spreadsheet and presentation applications. Office Web Apps includes Web-based editions of Microsoft OneNote, Excel, Word and PowerPoint which Microsoft users can access through their browser.
While Microsoft and Google continue to gouge each other with japes and customer wins, startups such as Zoho sneak in to lure small and midsize businesses to their low-priced cloud computing apps.