eBay Sellers to Hype Goods with RSS

By Lisa Vaas  |  Posted 2005-11-14 Print this article Print

eBay sellers can now set up RSS feeds to tug their customers' shirtsleeves when new items are added to their eBay Stores.

eBay sellers can now set up RSS feeds to tug their customers shirtsleeves when new items are added to their eBay Stores, eBay announced on Thursday on its announcements page. Store owners can now go to Manage My Store>Listing Feeds (within Store Marketing) and click on "Distribute your listings via RSS" to have an orange RSS (Really Simple Syndication) button added to the lower left-hand side of their Stores. Click here to read more about eBay dumping developer fees.
Arturo Zacarias, senior product manager, Platform and New Technologies, said in the announcement that the RSS option will be a "great way for … customers to keep informed about … new listings."
eBay Inc. already uses RSS in places such as its Discussion Boards and its Announcement Board. Sellers who want to subscribe to the RSS feed will also need an RSS reader or aggregator to gather and view updates. eBay pointed sellers to a directory, at dmoz.org, where typing in the search term "RSS aggregator" will return a list of Web-based aggregators. Once users have a RSS reader, they then can go to the bottom of an RSS-enabled page, click on the RSS button, copy the URL from the page that opens, and paste it into their readers in order to display the content in RSS. Check out eWEEK.coms for more on IM and other collaboration technologies.
Lisa Vaas is News Editor/Operations for eWEEK.com and also serves as editor of the Database topic center. Since 1995, she has also been a Webcast news show anchorperson and a reporter covering the IT industry. She has focused on customer relationship management technology, IT salaries and careers, effects of the H1-B visa on the technology workforce, wireless technology, security, and, most recently, databases and the technologies that touch upon them. Her articles have appeared in eWEEK's print edition, on eWEEK.com, and in the startup IT magazine PC Connection. Prior to becoming a journalist, Vaas experienced an array of eye-opening careers, including driving a cab in Boston, photographing cranky babies in shopping malls, selling cameras, typography and computer training. She stopped a hair short of finishing an M.A. in English at the University of Massachusetts in Boston. She earned a B.S. in Communications from Emerson College. She runs two open-mic reading series in Boston and currently keeps bees in her home in Mashpee, Mass.

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