The channel program offers potential partners 24/7 partner portal access to sales resources and support from sales reps, as well as referral fees for non-reseller partners.
Data center management and monitoring specialist AccelOps announced
details of its channel program enabling partners to sell AccelOps'
integrated data center monitoring platform. The program, targeting
regional system integrators, value added resellers, service providers
and agents, focuses on enablement, margins and value added services.
Partners will be able to refer, resell, train and customize solutions
for AccelOps' virtual appliance and SAAS (software as a service)
offerings, the company noted.
AccelOps listed benefits of channel partnerships such as tiered
reseller levels with "attractive" partner margins, referral fees for
non-reseller partners, online deal registration to protect qualified
accounts, online sales and service training, 24/7 partner portal access
to sales resources and expedited technical support, evaluation product,
means to create professional services opportunities and support from
AccelOps' sales representatives.
"Visibility, virtualization and compliance are driving customers to
reassess their IT management capacity," said Jamie Sanbower, director
of cyber-security practice at IT consulting firm Force 3. "AccelOps
offers a game-changing monitoring technology that can provide
bottom-line results in terms of network and security operational
efficiency and service-oriented management. With AccelOps' capabilities
and value proposition, we are definitely finding new business
opportunities and growing our pipeline."
In addition, the company also announced that authorized partners could
offer security and infrastructure monitoring as a managed service
powered by AccelOps as a co-branded service. The company said by
teaming AccelOps' SAAS cloud with their expertise, partners can expand
their service revenues into the mid-tier and SMB (small to medium-size
business) market.
"Virtualization, cloud computing and IT service management growth
present operational challenges for the channel to re-engage with their
clients," said Olga Yashkova, lead industry research analyst at Frost
and Sullivan. "AccelOps' integration and breadth of monitoring
functionality, customization faculty and flexible delivery mechanisms
offers a compelling solution for regional VARS, hosting providers and
service providers to address new infrastructure monitoring and
outsourcing opportunities."
AccelOps helps organizations leverage virtualization technologies and
cloud computing by providing end-to-end visibility across performance,
availability, security and change management while linking the physical
and virtual infrastructure to business and business services. The
company's platform automates the collection, monitoring, analysis and
reporting on all performance and IT/event log data with a single pane
of glass that cuts through networks, systems, applications,
virtualization and technology boundaries.
"Demand for the AccelOps solution validates our belief that the
industry requires a more integrated, cost-effective and
service-oriented approach to infrastructure monitoring," said Stephen
Tsuchiyama, vice president of sales at AccelOps. "We look forward to
capitalizing on the sizeable mid-tier market opportunity and we are
committed to our partners' and their customers' success."
Nathan Eddy is Associate Editor, Midmarket, at eWEEK.com. Before joining eWEEK.com, Nate was a writer with ChannelWeb and he served as an editor at FierceMarkets. He is a graduate of the Medill School of Journalism at Northwestern University.
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