A survey finds that, in addition to buying energy-efficient IT products, more companies are encouraging green behaviors.
are making a concerted effort to buy IT products that are power
consumption-friendly and easy to dispose of, according to research released
this week by CompTIA, the nonprofit association for the IT industry. More than
three-quarters of organizations surveyed for the organization's Second Annual
Green IT Insights and Opportunities study said they factor green into their IT
purchase considerations for products such as desktop and laptop computers,
printers, monitors, servers, data storage, and other networking equipment.
particular they're concerned with factors like power consumption, with
two-thirds of companies rating this as a major factor in their IT purchase
decisions," said Seth Robinson, director of information technology analysis for
CompTIA. Other highly rated green factors impacting purchase decisions, he
said, include a product's power management capabilities (63 percent) and ease
of disposal/recycling (58 percent).
addition to buying energy-efficient IT products, more companies are encouraging
green behaviors, with 73 percent encouraging nightly computer shutdowns and 68
percent encouraging users to utilize their computers' energy savings and sleep
mode settings. The study was based on an online survey of 650 IT and business executives
involved in green initiatives or strategies in the United States, United
Kingdom and Germany.
many companies are encouraging green behaviors, the survey found far fewer are
monitoring results. Just 16 percent of respondents in the CompTIA study said
they utilize software to monitor and measure energy consumption or similar
environmental issues. However, 48 percent indicate they have plans to start
using such software.
administrators can use these software programs to monitor power usage by device
over time, allowing policies to be set that reduce energy without disrupting
business," said Robinson, adding that even more comprehensive programs to
monitor and control lighting, HVAC and other building facilities are available
as well. The adoption of new software tools for energy monitoring and reduction
has the potential to further expand the roles and responsibilities of internal
IT staff and external IT contractors and solution providers, Robinson noted.
such as lighting and HVAC are typically not a part of the IT infrastructure,
but as companies use software to monitor and control their use, IT personnel
will be utilized for running the software and connecting the network
components," he said. "For organizations to optimize their costs savings and
return on investment in green solutions, energy consumption must be a joint
effort among IT, operations and finance."
savings top the list of drivers for implementing green initiatives, with 71
percent of organizations in the CompTIA survey identifying it as a significant
driver. Reduced energy consumption (70 percent) was a close second. Dollars and
cents issues also top the list of challenges organizations face in implementing
green IT practices. The survey revealed that 83 percent of organizations cite
implementation costs as their top IT challenge. Nearly three-quarters (72
percent) say that difficulty proving the return on investment of green
initiatives impedes their efforts to implement such programs.
Nathan Eddy is Associate Editor, Midmarket, at eWEEK.com. Before joining eWEEK.com, Nate was a writer with ChannelWeb and he served as an editor at FierceMarkets. He is a graduate of the Medill School of Journalism at Northwestern University.