Enterprise Mobility: 10 Essential Mobile Apps to Invest in 2011: Gartner
Few people would refute that the IT world is going increasingly mobile. A quick scan of the many tech blogs show a preponderance of mobile gadget coverage. Numbers from researchers bear this out. Gartner said worldwide mobile device sales hit 1.6 billion units in 2010, a 31.8 percent increase from 2009. Smartphone sales to users were up 72.1 percent from 2009 and accounted for 19 percent of total mobile communications device sales in 2010. If 2010 was the year of the smartphone, a quick perusal of the show floors at the 2011 Consumer Electronics Show indicates 2011 will be the year of the tablet, with more than 80 models of the flat, touch screen-accessible computers were on display from vendors large and small. That's just the devices; there is a huge market brewing for mobile applications. Gartner Feb. 10 put forth new prognostications for the mobile market, estimating that mobile apps will account for $16 billion in user spending in 2012. "Gartner expects brand companies to increasingly shift their marketing budget to the mobile channel and experiment with cutting-edge apps to capture marketing and sales opportunities," noted Gartner analyst Sandy Shen. To that end, here is a list of the top 10 consumer applications Shen and her Gartner colleagues expect to fuel smartphones and tablets in 2011.