10 Things We`re Still Missing from the iPhone - Some Friendly Developer Rules (
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5. Some Friendly Developer Rules
Apple isn't nice to
developers. The company's draconian approval policies have stopped some viable
apps from entering its store. It has also pushed some developers away. Granted,
Apple's App Store is growing at a rapid rate and it's the biggest store in the
space, but the company needs to do a better job of making developers understand
what is and is not allowed.
6. Interchangeable Batteries
One of the biggest
complaints any corporate customer will have for the iPhone is that it doesn't
have interchangeable batteries. Instead, users are required to recharge the
single battery encased in the device. After a long day of phone calls, that
might be inefficient for the average businessperson. Interchangeable batteries
is a must in the next iPhone.
7. VOIP over 3G
When Apple rejected
Google's Voice application from entering its App Store, it unleashed a firestorm
of controversy. But what it brought to light was AT&T's requirement that no
app in Apple's store be allowed to run VOIP over 3G. That's unfortunate. Users
would find far more value in the device with that option allowed. It would also
increase AT&T's subscriber base. Rethink that one, AT&T.
8. Carrier-Agnosticism
Following that, it's time
that Apple ditch AT&T and start offering the iPhone on multiple
carriers.
The idea has been rumored to be in the works for months now, but so
far, the
company hasn't made any announcements saying that the iPhone will be
carrier-agnostic. Several iPhone competitors offer devices on multiple
carriers. It
helps them capture market share.
Apple should consider it.
9. Removable Storage
Another issue some have
with the iPhone is its lack of removable storage. It comes with a hefty hard
drive, sure, but it's nice to have the option of taking files and folders out
of the device for use elsewhere. Several BlackBerry models provide a
removable-storage slot to save content. Users can take that content to
computers, their HDTVs and elsewhere. In any smartphone, that should be an
option.
10. Shortage of Serious Competition
Perhaps the biggest problem
with Apple's iPhone is that, so far,
it doesn't have a real competitor. Sure, the Droid is selling well and the
BlackBerry Storm2 is a more viable device than its predecessor. But when it
comes to touch-enabled devices, the iPhone reigns supreme. And that is
limiting Apple's desire to unleash every feature we
might want. It can keep
releasing iterative updates, knowing all too well that more and more users will
keep buying its product. There's little need to innovate beyond what's
necessary. It's unfortunate, but it's true. And it's holding the iPhone back.
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